What is fashion and how to enter fashion world

Free lessons about fashion world, which you've never known!
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  • Lectures 11
  • Length 40 mins
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 11/2015 English

Course Description

– You would like to build a career in the fashion industry?
– Maybe you already work in the world of beauty, clothes and style?
– Or maybe you are just interested in fashion and style?


  • We come across fashion world every day, when we’re getting dressed for work or for a party, or when we go shopping.
  • We often hear on TV or read in magazines about some trends. We read web articles about Fashion Weeks and we see pictures of celebrities wearing haute couture.

However, not everyone knows who creates fashion and where fashion trends come from. Even people, whose work is somehow connected with the fashion industry, don’t always understand, how this industry works.

The fashion industry has been always an exclusive secret world.

We offer you to find out the secrets of a fashion world with the course “What is fashion and how to enter fashion world”

To finish this course you will need less than an hour. You should take it course if you want to develop your skills and knowledge in fashion field.

Italian stylists will tell you the most current information!

What are the requirements?

  • To begin course you don't need to have special knowledges in fashion and style
  • You need a computer or any device and internet connection

What am I going to get from this course?

  • get the most up to date knowledges about fashion world
  • learn few secrets of fashion-business which are not written in the Internet and are told on TV
  • better understand how you can work in the fashion industry
  • know what is the Fashion Week and how you can get there
  • know what are the haute couture collection, the second line and fashion-trends

What is the target audience?

  • you do not have experience and education in fashion
  • you are already working in the fashion and style field but would like to understand it better
  • You would like to start working in the fashion industry
  • You like beautiful clothes, style and fashionable people

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Section 1: Introduction
Intro Lesson
Section 2: What is fashion?

You will know:

  • What is a “first line” of brands;
  • What is a “second line” of brands and what is the difference between first and second lines;
  • Why do brands need second lines;
  • Examples of second lines in the fashion industry

You will know:

  • What are the haute couture brands;
  • Who is the haute couture clothes made for;
  • Where do they sell haute couture clothes;
  • Examples of designers who create haute couture collections

You will know:

  • What is a Fashion week;
  • Why do they organize Fashion weeks;
  • Who do they invite on fashion shows during Fashion weeks;
  • What is the difference between the main Fashion weeks in Paris, New York, London, Milan;
  • Example of a Fashion week calendar.

You will know:

  • What are the most important Fashion weeks nowadays;
  • How to get into a Fashion week if you’ve just started your career in the fashion industry;
  • How to contact PR offices of fashion brands and get a Fashion week invitation.

You will know:

  • What is a fashion trend;
  • How to understand what are fashion trends now;
  • Analysis of fashion shows and trends;
  • Long-term fashion trends;
  • Agencies who make trend reports.

You will know:

  • What is the glamour style;
  • How to create a glamour look;
  • Examples of the glamour style.
Section 3: How to enter fashion world

You will know:

  • Who is a stylist in the fashion world;
  • Why do people need a personal stylist and an image consultant;
  • How to become a stylist;
  • How to become a personal stylist and an image consultant.

You will know:

  • Who is a personal shopper and why do we need him;
  • What is a personal shopping and why people order this service;
  • How are personal shopping sessions held.

You will know:

  • What is a fashion blog;
  • Who can be a fashion blogger;
  • How does a fashion blogger collaborate with fashion brands and designers.

You will know:

  • Identity of a fashion shop;
  • Target market for a fashion shop and its style;
  • How to choose a fashion concept for a fashion shop and what it is for;
  • Conceptual, romantic, aggressive fashion concepts for a fashion shop
8 questions

Now check your knowledges!

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Instructor Biography

Italian E-learning Fashion School, online school of fashion and style in Italy

Study fashion online in a fashion capital - Milan!

Italian E-learning Fashion School, which offers you the unique opportunity to receive the most current knowledge and skills in fashion industry from professional practicing instructors from Milan in the online form.

If you're interested to get more FREE online lessons about fashion and style we invite you to visit our website.

To make studying the Italian fashion and style affordable while maintaining the high level of quality, we've chosen for our fashion academy online form. It allows our students to study at any time of day and night without leaving their homes anywhere in the world, while gaining knowledge from Italian instructors who were born, trained and work in the fashion capital of the world. All lessons take place in an online form from Milan.

This is the guarantee of the high quality of knowledge.

Today in our fashion academy we have students from over 25 countries, including Italy, France, Switzerland, Sweden, Great Britain, Latvia, Cyprus, Greece, Denmark, Turkey, Czech Republic, Lithuania, USA, Finland, Norway, China, Ireland, Kyrgyzstan, Germany, Belarus, Russia, Kazakhstan, Ukraine and others.

We invite you to join us and get secrets of Italian style.

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