How To Sell More By Becoming A Better Copywriter

Learn the secrets that make people buy & how to tap into these secrets to increase your bottom line through copywriting
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  • Lectures 15
  • Length 1 hour
  • Skill Level Intermediate Level
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 12/2015 English

Course Description

LATEST: Course Last Updated 10th June 2016

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What was the last thing that you bought online? Do you know why you bought that particular thing and not another? It all has to do with coypwriting.

Words have a powerful effect on our mind and ultimately the decisions that we make and because of this, there is a reason why some words work better than others in different situations.

In this course, you'll learn how you can use different techniques in a variety of occasions to make sure that people choose your product over a competitor's.

If you want more sales and more clients, then this is the course for you.

Read on to understand what you'll get from this course and how it will improve the amount of money that you make through selling products to others.

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About this course:

  • No workbooks, CD's or anything else is required
  • Tons of satisfied students
  • Full, free lifetime access
  • All future extra lectures and upgrades are always included for free
  • Unconditional Udemy 30 day money-back guarantee - that's my personal promise of your success!

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This course teaches beginner to intermediate copywriters the most important principles that you must apply when you are writing your sales letter or even when you are telling a story where you want people to hang onto every word that you say.

There are a number of pitfalls that you must surely avoid if you want to become successful with copywriting, and these are covered in the course as well.

When you avoid these pitfalls, you'll be well on your way to building focus and trust with your target market and this facilitates the process of making the sale.

The course covers the following topics:

  • learn about how the money mindset is crucial to success in life
  • understand why people make some buying decisions and not others
  • know the process needed to start a sale
  • understand the reality about pleasure and pain
  • come to terms with what people want
  • use persuasive communication to get your message across
  • backup your product with benefits
  • find focus in your marketing message
  • build trust with potential customers
  • use emotions and experiences to your advantage


The course is presented in easy to understand terminology and allows students to take their knowledge of copywriting to a higher level of knowledge. The course is presented in a number of videos to cover each of the topics mentioned above. There are also many practical tips all throughout the course which will allow you to take what you are learning in the videos and turn it into real life ideas that you can implement with your target market.

Students are encouraged to take an active role throughout the course, by jotting down notes and actively use the ideas that they get as they are watching the videos in real life.

If you believe that you are ready to take your copywriting to the next level, then this is the course for you. The ideas covered in this course will ensure that you are able to communicate better, more accurately and more in line with what you are trying to sell.

Hit the "Start Learning Now" button and I'll see you on the inside!

What are the requirements?

  • An interest in selling and copywriting
  • An open mind open to trying out new ideas

What am I going to get from this course?

  • learn about how the money mindset is crucial to success in life
  • understand why people make some buying decisions and not others
  • know the process needed to start a sale
  • understand the reality about pleasure and pain
  • come to terms with what people want
  • use persuasive communication to get their message across
  • backup their product with benefits
  • find focus in their marketing message
  • build trust with potential customers
  • use emotions and experiences to their advantage

What is the target audience?

  • People who are interested in selling products online or in the real world
  • People who are interested in the logic of why people buy
  • People who want to improve their bottom line and make more money
  • People who want to take their copywriting to the next level
  • People who want to be able to craft a story around their product

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Introduction to the course
Money Mindset - Without it, you can forget about success
Preview
02:04
Section 2: Mindset to start the sale
Starting The Sale
Preview
00:59
Section 3: Why do customers buy
Why We Buy
Preview
03:05
Angel & Devil
Preview
02:25
Pleasure & Pain
Preview
06:25
What We Want
05:12
Section 4: It's all about the perception
Perception & Power
06:01
Persuasive Communication
02:30
Benefit Backup
04:59
Section 5: Focus and Trust
Finding Focus
04:08
Finding Trust
02:23
Section 6: Emotions, feelings and experts
Emotions & Experience
07:55
Fullfilling fantasies
02:23
Gurus & Geniuses
03:03
Section 7: Conclusion
Conclusion
00:43

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Instructor Biography

Kevin Farrugia, EFL English Teacher

Kevin Farrugia has been an EFL English Teacher for the last 5 years. He takes great pride in providing students with the latest and best teaching method to ensure that their English level increases drastically during their English courses.

During this time, he has taught a number of different levels of English students and he considers this to be an asset since this enable him to cater for the different learning needs of the students at different levels.

When he's not teaching, Kevin enjoys taking part in a number of different sports such as playing football and cycling. He believes that a healthy body leads to a healthy mind and it is this union that helps one to function at his or her peak.

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