Effective Copywriting Basics for Entrepreneuers
4.2 (65 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
2,093 students enrolled
Wishlisted Wishlist

Please confirm that you want to add Effective Copywriting Basics for Entrepreneuers to your Wishlist.

Add to Wishlist

Effective Copywriting Basics for Entrepreneuers

Discover how the amazing potential that effective copywriting has on increasing sales.
4.2 (65 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
2,093 students enrolled
Last updated 12/2016
English
Price: Free
Includes:
  • 1 hour on-demand video
  • 1 Article
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Understand how to write effective copywriting.
  • Learn to improve their sales copy.
  • Write better emails and increase sales.
View Curriculum
Requirements
  • Students should have a product to sell, while the course will improve your copywriting. It's more focused on business and sales.
Description

Copywriting is one of the foundational skills that any successful salesperson must employ to remain competitive in the market.

It entails some basic elements that should come as no surprise: a mastery of the basic rules of grammar, vocabulary and a strong aptitude for making persuasive arguments.

There are more refined skills that differentiate capable copyrighters from the truly great ones. These include a knowledge of the psychology of the demographic toward which the copy is directed, a solid knowledge of what the product offers that demographic and the ability to put that knowledge into words.

These skills take time, and practice, to develop to an effective level.

Truly accomplished copywriters can greatly increase the success of their marketing efforts.

They copy they generate is always effective, doesn't require a commission when it makes a sale and is one of the most cost-effective ways to increase market penetration for any product or service.

The skills required, moreover, require no money to develop and it takes nothing more than a word processor to create even the most complex and persuasive sales copy.

Who is the target audience?
  • Students who need to improve their copywriting skills.
  • Including writing sales copy.
  • Write better emails, articles, and sales copy.
Students Who Viewed This Course Also Viewed
Curriculum For This Course
Expand All 10 Lectures Collapse All 10 Lectures 01:02:20
+
Effective Copywriting
9 Lectures 01:01:34
Introduction
02:52

Headlines
06:09

Copywriting Basics
10:37

Offer
05:33

Closing
06:07

Basic Writing Skills
09:52

Sell the Sizzle
05:13

Writing Sales Copy
06:38

Conclusion
08:33
+
Resources
1 Lecture 00:56
Bonus Lecture
00:56
About the Instructor
Skillhance, LLC
4.1 Average rating
1,455 Reviews
84,773 Students
20 Courses
Helps hardworking people start a successful side businesses.

Skillhance helps hardworking people start a successful side business at an affordable cost.

Students get access to cutting-edge training courses and passionate support communities that help them start a side businesses more quickly and easily. 

The courses provide everything one could need to start and grow a home business. We've discovered principles, strategies, and technologies that produce real, measurable business results — without the expensive upfront costs.

Matt Bernstein
4.1 Average rating
1,527 Reviews
87,319 Students
22 Courses
Best Selling Instructor, 80,000+ Students

Why I Teach:

To help hardworking people start successful side businesses.

While studying to become a Communication Major at the University of Massachusetts at Amherst, I built a successful eBay business on the side. 

After college, I moved to an apartment in Boston, MA (that I could barely afford) to create Udemy courses, teaching students how to sell on eBay. 

The goal is to help hardworking people start a successful online business at an affordable cost.

Currently, I'm teaching people how to emulate my successes by offering cutting-edge training courses and passionate support communities that help them start a side businesses more quickly and easily. 

The courses provide everything one could need to start and grow a home business. I've discovered principles, strategies, and technologies that produce real, measurable business results — without the expensive costs.

Things I Like:

Bowling, reading, beer, hiking, good deli meat, memorable experiences, my fiance', family, and close friends.