Content Marketing: Squirrly Academy

Content Marketing: the mindset, how to create a strategy for content marketing, promotion tactics, idea generation
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  • Lectures 28
  • Length 3.5 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 5/2014 English

Course Description

Please read the Sections of this description to fully understand all the benefits you get by ordering this Content Marketing Course:

Section 1: What will you learn here?

Section 2: Bonuses for ordering the Course. What extras do you get?

Section 3: Success Stories for this Course (while it was in the making)

Section 1:

These days, when I talk to new people and tell them that I do content marketing trainings, the conversation always goes in one of three possible directions:

1. they want to know if they should pick ads / or / content marketing

2. they want to know why their content doesn't perform at all (and why for others it works)

3. they want to know how to start doing content marketing and ask me for advice on how to get started.

I said that instead of going on and asking $5,000 to $10,000 for the consulting and training of their teams, as I usually do, I'd just go ahead and make a MasterClass for Content Marketing, in the form of a MOOC (Massive Open Online Course).

We'll call it the Squirrly Academy, and it will answer all of these questions.

Plus, it will show you how to get up and running with content that will perform unreasonably well on both search and social media.

I thought you might be interested in hearing about this, as you also probably have one of these questions at the present moment

Best regards,

Section 2: Bonuses for ordering the Course. What extras do you get?

1) You will get a PERSONAL CONSULTING session with the Teacher of this MasterClass

2) The CTO of Squirrly will personally make you an SEO Audit of your site and help you fix the structure of your wordpress site (must be a wordpress self-hosted site).

- Fix Security

- Fix Speed (up to 100/100 in Pingdom)

- Fix Cache

- Fix Structure of the whole site (SEO)

- Fix CSS and Javascript erros

- Repair Broken Links

You will get this for free if you order the Content Marketing Course. (it costs $200 on our site)

Note that Squirrly offers Content Marketing That Works to over 400,000 people (over 450,000 downloads on the Wordpress Directory)

3) Three Months of PRO Subscription to Squirrly (only for new customers)

4) Downloadable Slides + Workfiles for this course, that will help you build up your very own Content Marketing Strategy

5) 5 Articles or Pages on your website Optimized (SEO and for Humans) by a writer from Squirrly

Section 3: Success Stories for this Course

You can read about the Success Stories that happened for people taking this course.

Read about the Early Success

You can also check it out by clicking Preview to the last item in the Lessons list for this Udemy course.

What are the requirements?

  • No Special Skills required to take this course
  • A computer / Open Docs / Microsoft Office

What am I going to get from this course?

  • By the End of this course you'll have a Content Marketing Strategy for your own business
  • You will understand how to get search engines to place your content better in search results
  • You will understand how to make Human Readers (not just search bots) love the content you write
  • You'll know how to hack referral traffic and get social media love
  • You'll have a clear mindset that will help you in all your future marketing activities
  • You'll reduce to 50% or 30% the time it takes to produce new content
  • You'll learn how to measure the success of the strategy you'll create during the course

Who is the target audience?

  • Marketers
  • Small Business Owners
  • Online Shop Owners
  • Content Writers
  • SEO Professionals
  • Startup Founders

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Section 1: Understanding the Marketing part of Content Marketing : Social, SEO, Viral
Who Are We?
Why Getting Green Matters for Your Content Marketing Strategy
Figuring out Demand
The Content Marketing Plan I Used to Get 5000 New Users in Just 4 Months
Getting Familliar with Referral Traffic
Hacking Referral Traffic - Part 1
Getting Up to Speed
Hacking Referral Traffic – part 2
Using the Article Rank to Check Your Progress
Section 2: Module 2: Optimizing Content for Humans and Getting Social Media Love
The 6 Aspects that Make WordPress Sites Take Off, Or Crash Do
7 questions

This quiz will help you learn everything better. Understanding how websites work and WHY they work is instrumental for being successful at Content Marketing.

Never Stop Learning. Take the quiz. See how well you did your homework.

Remember: the link was this one.

Optimizing Your Content For Humans: Identifying Your Profitable Topic
Optimizing Your Content For Humans Part II
Finding the Right Spin You Can Give Your Article to Have it Spread Like Wildfire
Sourcing Real Time Intelligence to Make Humans Love What You Write
Writing for Humans, Not Just for Search Engines
Tracking and Measuring the Success of the Content You Optimize for Humans
Section 3: Module 3: Developing a Strategy for Building More Content with Less Effort
Your Hardships as a Content Writer and How To Make Life Easy Again
3 pages
How Creating An Infrastructure for Idea Generation Makes You Harvest More Ideas
Creating an Infrastructure for Idea Generation Part 2
Making Headline Generators Work Awesome At Bringing New Article Ideas
The 6 Musts to Improve Productivity
6 Steps In Achieving a Good Workflow For The Best SEO
7 Ways to Generate Content Ideas Humans Love
Be On Alert for Better Idea Generation
Content Strategy 101. Being in the Top with News About Your Topics
The Box that Drives Your Content Strategy
Section 4: Bonuses of the Squirrly Academy for our Students
Download all the Slides from this Content Marketing Course
Content Marketing Course and Early Success Stories
6 pages

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Instructor Biography

Florin Muresan, CEO of Squirrly. Content Marketing Trainer

CEO of Squirrly Limited UK. We're building software that helps you get Content Marketing that Works.

The company's main product has over 450,000 downloads, over 100 reviews have been written about it.

Success stories of using the product include increases in traffic for new media sites and e-commerce sites of over +285%

Seasoned entrepreneur. Co-Founded two startups to date. Managed a software development company prior to being a founder. Advisor to a few startups. Organizes Entrepreneurial meetings in Cluj and helps the startup scene. Co-Founder of Entrepreneurs Cluj, a mastermind club for entrepreneurs.

Had a Blogging Platform startup, with over 16,000 bloggers and 60,000 articles written on it. We went from 5,000 to 10,000 in under 4 months. Had people calling me up or emailing me that they love the company and what we do for them. I was stunned. But, in the end, the company failed.

Then I raised a nice investment for my current company, Squirrly Limited UK, from two amazing angel investors in Germany.

We are now a self-sustainable company, and even though we were offered some millions of $ in financing, we no longer require it.

Professional Blogger for the biggest Media holding in Romania, Adevărul

Product Development, UI/UX, Strategy, Gamification, Fund Raising and whatever is necessary to build an amazing product and deliver happiness to our customers.

Certified by the ESCP European School of Business.

150+ webdesign projects completed to date, 50+ Social Media Marketing and Strategy projects finished. 1x Mini MBA from ESCP Europe.

Before becoming a startup founder for the first time in 2010, I had 4+ years of experience as a webdesigner, 3+ years of experience being a Social Media Strategist and Manager. I've helped manage an IT company and am also an entrepreneur at my second startup, Squirrly

Fluent English, both spoken and written.

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