Content Marketing Mastery
4.3 (17 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
969 students enrolled
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Content Marketing Mastery

Learn content marketing strategies that engages readers and brings in more leads and sales
4.3 (17 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
969 students enrolled
Last updated 1/2016
English
Current price: $10 Original price: $20 Discount: 50% off
1 day left at this price!
30-Day Money-Back Guarantee
Includes:
  • 2 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What Will I Learn?
Learn all about content marketing
How to use content to convert more sales and leads
Understand why content is important and its role in lead generation
Develop and implement a content marketing plan
View Curriculum
Requirements
  • An interest in content marketing
Description

This course will help you develop a content marketing strategy that effectively engages and converts readers into customers.

In a crowded era of overflowing inboxes and social media overload, a robust content marketing plan that can help stand above competitors will make a huge difference.

Content Marketing will help you stand above the crowd, get you heard and make a long lasting relationship with buyers.

This course is designed to help you devise a content marketing strategy and to implement it successfully.

You’ll learn how to create & distribute quality content that attracts people to your products and services. You’ll be able to measure the effectiveness of content strategies to deliver the best return on your investment.

If you're tired of creating content that doesn't go anywhere, then take this course where you'll learn these proven strategies of content marketing that can bring your business or website more leads and sales.

Who is the target audience?
  • Marketers
  • Website Owners
  • Businesses
  • Bloggers
  • Anyone wanting to learn content marketing
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Curriculum For This Course
Expand All 23 Lectures Collapse All 23 Lectures 02:00:30
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Content Marketing Strategy
6 Lectures 47:07
Setting Up a Team
08:06

Content Structure
10:56

Making Content Standout
06:34

Organizing Content
04:14

Content Ideas and Sales Funnel
07:00

Types of Content
10:17
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Content Creation
3 Lectures 15:27
Content Writing
04:17

Content Design
06:45

Creating Content
04:25
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Content Promotion
10 Lectures 41:13
Content Promotion Strategy
06:25

Presenting Content on Website
03:52

Using Social Media
04:49

Email Promotion
03:09

Blogging
02:19

Content Syndication
03:59

Using Bloggers and Influencers
03:49

Using Paid Ads
03:09

Content ROI
03:27

Measuring Content Marketing Effectiveness
06:15
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Conclusion
1 Lecture 01:00
Final Words
01:00
About the Instructor
Content Mark, LLC
4.3 Average rating
17 Reviews
969 Students
1 Course

Through my content marketing agency, ContentMark, I provide content marketing strategies for websites and businesses. I offer innovative content strategies, development and distribution solutions that drive results for clients.

We learns your business, your target audience and your marketing goals. We then build a digital content marketing strategy tailored to your brand, then put it to work to deliver results.