Build Your WordPress Author Website: NO Tech Skills Needed
4.8 (5 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
26 students enrolled
Wishlisted Wishlist

Please confirm that you want to add Build Your WordPress Author Website: NO Tech Skills Needed to your Wishlist.

Add to Wishlist

Build Your WordPress Author Website: NO Tech Skills Needed

Nuts & Bolts Guide for Beginners. Updated for 2016!
4.8 (5 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
26 students enrolled
Created by Joe Jacobson
Last updated 3/2016
English
Curiosity Sale
Current price: $10 Original price: $25 Discount: 60% off
30-Day Money-Back Guarantee
Includes:
  • 5 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Learn from 5 hours of content presented in 36 step-by-step video lectures;
  • Understand the essentials for operating your WordPress website;
  • Build marketing strategies into your website;
  • Maintain confidence that you can create your author website with minimal technical skills;
  • Write blog posts with proper search engine optimization;
  • Use your website as the foundation for your author platform;
  • Attract more visitors to your site by connecting your blogs to your social media networks through autoposting plugins;
  • Embed YouTube videos and book trailers on your site;
  • Set up a blog subscription form to build followers;
  • Setup a Mailchimp subscription form on your site to build an email list;
  • Set up Google Analytics to track your website traffic;
  • Set up a live-feed Facebook Like Box on your site; and
  • Create advanced custom pages by using shortcodes.
View Curriculum
Requirements
  • Willingness to complete non-technical lectures;
  • A basic understanding of computers;
  • The dedication to follow through; and
  • A commitment to your own success.
Description

Learn how to build your website with minimal technical skills using a Weaver theme author template. You'll also learn how to integrate author marketing strategies into the structure of your site.

Create a website that connects to your target audience and promotes your writing products and books.

  • Create pages that showcase your books with buy buttons;
  • Learn to build your target audience of readers by blogging;
  • Set up autoposting of your blogs to your social media networks;
  • Learn the basics of how to operate your WordPress website; and
  • Explore advanced techniques such as building an email list.

A Painless Solution to Building the Foundation of Your Author Platform

Whether you are self-published or have a traditional publisher, you need a website to market your books. Most publishers will tell you that you have to build your own platform: you have to blog regularly; you must try to connect with your target audience; you must build followers and friends on social media; and you must build an email list for ongoing contact with potential readers and buyers.

Building a website that accomplishes all your online marketing needs can be a daunting challenge for the non-techy author. However, success is much more likely if you choose the strategy of using a pre-built and pre-customized WordPress author template and a hosting company that takes care of the technical work for you.

Content and Overview

This course of over four hours of content (33 video lectures) will walk you through every step of creating your finished website. Each video focuses on one element of the site showing you exactly how to complete it. You can then continue to watch the next video, or stop and implement what you just learned. In other words, you could complete your own author website as you progress through the course.

We will start with easy steps followed by more challenging tasks so that you don't get overwhelmed. Each video you watch will prepare you for the next. The end goal is always kept in mind that you are creating a website that will be an effective tool for marketing your writing materials and selling more books.

Who is the target audience?
  • Authors who want a professional website without a big learning curve;
  • All Authors, whether self-published or traditionally-published;
  • Writers who are not yet published, but want to start promoting early;
  • Authors of any age and level of experience;
  • Authors with minimal technical skills; and
  • Authors who want the hosting company to do most of the technical work.
Students Who Viewed This Course Also Viewed
Curriculum For This Course
37 Lectures
04:51:48
+
Introduction to WordPress and Hosting
8 Lectures 47:47

What is WordPress and how can a WordPress site be hosted?

Preview 03:44

Get started for free and let WordPress host the site for you.

Preview 07:22

A typical self-hosted WordPress requires that you take full responsibility for all aspects of the website project.

Purchase Your Own Hosting and Domain Name.
08:18

Learn how to connect your domain name to your new hosting. Also, log into your hosting and install WordPress.

Add your hosting nameservers to your domain name ; Install WordPress on hosting.
09:19

Check out this option if you want someone else to do all the technical stuff for you.

Managed Hosting (Useful for the non-technical person)
06:51

There are slightly different ways to log in depending on the type of hosting you choose.

How to log into your WordPress dashboard.
05:07

Get to know the basics of your WordPress dashboard so you can complete your author website.

Tour your WordPress dashboard.
04:12

See what a pre-styled and pre-customized author template looks like.

Tour of an author website.
02:54
+
Building Your Site Using a Pre-built Template
8 Lectures 01:05:45

Start with something simple to gain confidence in the WordPress dashboard.

Change your site title and subtitle.
01:44

Learn how adding a background color or image can help make your site stand out.

Change your site background.
05:52

After you complete this page, you'll be on your way to finishing all the other pages.

Preview 07:14

Add a description, sample chapters, reviews and buy buttons to your books page.

Add content to your Books Page.
16:51

Complete Contact Page settings.
05:46

Learn how to use the Calendar plugin to keep track of your speaking engagements and events.

Add calendar event on Calendar Page.
08:04

Learn the difference between a blog page and a regular content page.

Add Your Blog Page.
12:12

Create a custom home page if you want to highlight a special feature of your website.

Create a custom Home Page.
08:02
+
Let's Build a Sidebar
3 Lectures 18:33

Add one or more of your featured book covers to the sidebar with a buy button.

Add a featured book cover.
08:36

Discover the endless possibilities of what can be added to your sidebar area.

Miscellaneous widgets in the sidebar.
03:39

Feature videos like your book trailer in your sidebar.

Add YouTube videos in the sidebar.
06:18
+
Get To Know the Theme Options
5 Lectures 39:47

Become familiar with the theme options, both basic and advanced.

Weaver theme options tour.
04:44

A deeper look into how easy it is to customized your site without knowing code.

Weaver theme basic customizations.
13:44

A simple customization to make your footer (copyright area) unique.

Weaver theme footer customization.
04:38

You'll be able to easily add any size custom header image to your site.

Weaver theme custom header settings.
08:26

Add social follow buttons to different areas on your site using shortcodes.

Weaver theme social buttons shortcodes.
08:15
+
Finishing Touches and Marketing Integration.
13 Lectures 01:59:56

Learn how to create and edit a custom menu.

Add a custom menu.
04:41

How to add your avatar (headshot) using a plugin so your face shows up on your blog comments.

Add a site avatar.
02:54

Become adept at optimizing each blog post using a plugin.

Your first blog post with SEO.
19:50

Dress up your site with a slider on a page or post.

Add a slider.
07:41

How to add YouTube videos on a page or post and make sure they are "responsive."

Embed YouTube videos on a page.
06:06

Start building blog followers by adding a blog subscription form.

Preview 07:52

Save time by using Jetpack's autoposting module to send your published blog posts to your social media networks automatically.

Jetpack: Set up autoposting module (Publicize).
10:18

Add a Facebook like box in your sidebar showing your live author page.

Jetpack: Add a Facebook Like Box.
04:21

Set up all the details for Mailchimp to deliver your "giveaway" to your email subscribers.

Mailchimp: Part 1 Set Up.
18:22

Embed and customize your Mailchimp form in your sidebar.

Mailchimp: Part 2 Add Form to Site.
10:04

Map your domain name to your hosted website so your name shows throughout the Internet.

Mapping your domain (Managed Hosting Option)
03:48

Set up the Google Analytics plugin to track traffic on your site.

Google Analytics.
07:57

Create a custom page by using many of the tools and strategies covered in this course.

Putting it all together: create a custom home page.
16:02
About the Instructor
Joe Jacobson
4.8 Average rating
5 Reviews
26 Students
1 Course
Author and WordPress Web Designer

Joe Jacobson is a full-time web designer who focuses on helping authors build websites that will effectively market their books. He works one-on-one with authors as well as teaches regular seminars on a variety of book marketing topics that help authors build their online marketing platform.

Joe's courses are built for the absolute beginner using a minimum of technical jargon to explain the process of website creation. His lectures and seminars are very detailed in a “show-me-how-to-do-it" style instead of just presenting general overviews that leave the student with incomplete information.

Joe is a very patient instructor whose method of presentation will not leave any student behind.