Using Facebook Ads to Increase Your Online Sales.
3.5 (2 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
218 students enrolled
Wishlisted Wishlist

Please confirm that you want to add Using Facebook Ads to Increase Your Online Sales. to your Wishlist.

Add to Wishlist

Using Facebook Ads to Increase Your Online Sales.

Learn how to take advantage of this highly targeted advertising platform and sell more today.
3.5 (2 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
218 students enrolled
Created by Simon Anthony
Last updated 2/2015
English
Price: $20
30-Day Money-Back Guarantee
Includes:
  • 1.5 hours on-demand video
  • 4 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Students will go away form this course with a great knowledge of how to use Facebook Advertising and also some advanced methods.
  • How to create a Fan Page
  • Creating Facebook ads
  • Budgeting
  • Finding the ideal people to target your ads towards
  • Advanced methods such as creating Custom Audiences
  • Learn what retargeting is and how to use it to your benefit
  • How to make money from your Facebook page
  • Find out the different ad types available to you within Facebook
View Curriculum
Requirements
  • All you need is a Facebook account.
  • Willingness to take action and follow the steps in this course.
Description

Using Facebook Advertising to Sell More.

If you're not using Facebook Ads you're leaving money on the table. I've personally used Facebook Ads to sell affiliate products and my own information products with great success. My very first campaigns netted me $2000 in pure profit by driving ads from Facebook to my own webpage selling affiliate products.

Facebook has over 1 Billion users, and your target audience is there in large numbers.

And in this course I'm giving you everything you need to guide you through the whole process of using Facebook Ads in a very simple and easy to understand "no jargon" way, and even how to try it out for free.

At the end of this course you will have the confidence to start creating your own highly targeted ads and also get involved in more advanced methods like retargeting.

And if that wasn't enough, I let you in on some advanced tips and tricks to capture custom audiences and lookalike audiences to retarget even more potential buyers.

If you want to learn Facebook Advertising you don't need to look any further.

What more, there's a 30 day money back guarantee with this Udemy course, so you really have no reason not to get started right now.

Take action, jump in, and start making more money online with Facebook Advertising.

Who is the target audience?
  • Anyone looking to start using Facebvook Advertising.
  • Beginners
  • Slightly more advanced people who can't make their ads work
  • Anyone looking to start an online business
  • Anyone with an offline business they want to put online
  • People wanting to see quick results from online advertising
  • Anyone who wants to build their own email list of customers
  • If you want to start selling online as an affiliate, or your own physical products.
Compare to Other Facebook Marketing Courses
Curriculum For This Course
12 Lectures
02:23:01
+
Getting Started
2 Lectures 00:00

This is the main course PDF guide and gives you a flavour of the course as a whole. It contains some information that is not covered in the videos, so please take the time to give it a read through before you start with the videos.

It also shows you how to start and experiment with Facebook Ads for free.

Preview 19 pages

Please read this. Depending on where you live in the world, this quick information can be critical to the use of the rest of the course. It's only a one page guide showing you one important aspect of using the rest of the information I provide.

Preview 1 page
+
Creating Your First Fan Page
1 Lecture 10:12

Facebook Fan Pages are the very basic building blocks of any Facebook marketing effort. I highly suggest that you create your own Fan Page as soon as you can. It's very easy to do and this video will walk you through the entire process.

Preview 10:12
+
Creating Your First Facebook Ads
4 Lectures 47:41

This module walks you through the options you have open to you when using Facebook Ads, in terms of the different ad types. It also explains why the ad image you use is so important.

Create Your First Ad - Image and Ad Types
12:20

Now we move on to targeting. This is something that most people get very wrong when they start out. It's very easy to pick the wrong audience and have a badly performing ad. So in this module I cover targeting and also give you the low-down on how you should budget for your daily ad spend.

Create Your First Ads - Audience and Budgeting
19:23

The next two modules (6 and 7) go deeper into choosing the ideal audience to see your ads and how to find them. There's a few tips and tricks to finding your perfect audience, and we go deeper into that subject here.

Using Facebook Graph Search
05:00

Audience Insights is a tool inside Facebook and allows you to drill-down and find out a lot more about your ideal audience and who they really are. This is invaluable information when deciding who to target.

This module shows you how to find the Audience Insights tool and how to use it to your advantage.

Using Audience Insights
10:58
+
Monetizing Your Facebook Page
2 Lectures 26:52

There are many ways to monetise Facebook. To get you started I've given you a few ideas to get the ball rolling. I mainly cover affiliate marketing and show you how to find affiliate offers and affiliate networks in your niche, that you can join and start promoting from your Fan Page or in your ads.

Finding Offers To Promote
10:51

TeeSpring has become very popular the last year or so, and many people have been making a lot of money promoting their on TeeSpring products on Facebook. I've included this module to give you an overview of what TeeSpring is, and how you use it.

Bonus - Using Teespring
16:01
+
Bonus : Q&A Video - Questions about the course.
1 Lecture 14:16

I recorded this video in answer to a few questions I got from a buyer of this course, and I'd like to include the answers here for you in case you also fell stuck with the same issues.

I hope it clears up a few points.

Bonus - Main Course Q&A Video
14:16
+
Advanced : Facebook Retargeting / Custom Audiences and Lookalike Audiences
2 Lectures 00:00

Retargeting is a very powerful technique to capture people who have visited your website, and allows you to target your Facebook Ads directly to these people.

The reason it works so well, is that by visiting your website you know they are interested in what you have to offer. This is real pinpoint targeting and used by all the major companies who advertise online.

Using Custom and Lookalike Audiences within Facebook it's easy to set-up and retarget your website visitors again and again.

To use this method you do need your own website.

Advanced : Facebook Retargeting using Custom and Lookalike Audiences
15 pages

As an additional module to the last one, I have included this brief document to show you another option for retargeting not just on Facebook, but all over the web.

Advanced : Retargeting Using Perfect Audience
9 pages
About the Instructor
Simon Anthony
3.5 Average rating
2 Reviews
218 Students
1 Course
Internet Marketer

Hey guys,

My name is Simon Anthony and I get involved in a lot of aspects of internet marketing, such as product creation, paid advertising, email marketing, social media, affiliate marketing, and a few other bits and pieces.

I also handle all the technical things in my business as well. I'm proficient in Wordpress, building landing and squeeze pages, and all the necessary integrations with payment platforms, sales funnel setup, and email capture.

I hope you enjoy my courses, and feel free to leave me a some feedback at any time.

Thanks,

Simon.