Email Marketing For E-Commerce
4.5 (23 ratings)
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Email Marketing For E-Commerce

Email Marketing For Ecommerce Sellers Featuring MailChimp and Shopify | Learn Email Marketing To Grow Online Income
Best Selling
4.5 (23 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
2,303 students enrolled
Last updated 11/2016
English
English
Curiosity Sale
Current price: $10 Original price: $195 Discount: 95% off
30-Day Money-Back Guarantee
Includes:
  • 2.5 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Set Up Professional Email Marketing Account For Free
  • How To Structure An Acquisition Strategy To Build A Huge List Of Targeted Subscribers
  • Complete Guide To Creating Content That Your List Will Love
  • How To Turn Email Marketing Into An Automatic System To Sell Products
  • Discover The Secrets To Building A Long Term Solid Online E-Commerce Business
  • Find Out Real Case Studies And Learn From The Failures & Successes Of Experts
View Curriculum
Requirements
  • An Internet Connection And A Laptop/Computer
  • An E-Commerce Store (Preferably Shopify)
  • Determination To Succeed As An Online Entrepreneur
Description

Email Marketing helps you boost online sales using simple automation to make it easy.

It is important to realize that a business cannot rely on paid traffic forever and it is important to build a solid backbone structure for consistent growth without any hurdles - email marketing is what professional marketers use to achieve this goal. While other marketing channels like social media might fade away - email is a foundational piece of online life. 

Almost 205 billion emails are sent each day. Many are business related. Learn how you can grab a piece of this gigantic email marketing pie by taking this detailed course. With over 2 hours worth of valuable video lectures, the course covers -

  • Simple Tools & Techniques To Allow Your Store To Start Collecting Emails Instantly!
  • Top Strategies To Acquire Email Leads That Experts Never Reveal!
  • The Complete Guide To Automating Your Emails So That Your Sales SKYROCKET While You Sit & Watch
  • The Right Format To Create & Structure Emails So That They Have The Highest Engagement Rate
  • Find Out How Often You Should Email Your Subscribers To Get The Highest Open Rate
  • High Quality Copywriting Lessons To Create Emails That Convert Into Sales
  • Analyzing Emails To Improve Them In The Future - Learning From Your Mistakes!

And much, much more!

Less than 20% of your social media followers actually see your post on the newsfeed. On the other hand, ads are getting costlier day by day. Building a loyal base of email subscribers is the way to grow and thrive. 

An email list is a valuable asset that makes you stand out from your competitors and this course teaches you exactly how to build it in the most cost effective manner and then use it to sell hundreds or even thousands of products each day! All lessons taught in the course are from practical experiences that the instructors have personally gone through over the years. 

If your goal is to build a long term sustainable online store that uses automation then wait no further and take this course now! 

Who is the target audience?
  • E-Commerce Store Owners Who Want To Expand Their Business With The Help Of Email Marketing
  • Entrepreneurs/Marketers Interested In Knowing How To Build A Long Term Solid Online Store
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Curriculum For This Course
36 Lectures
02:27:04
+
Welcome & Overview
1 Lecture 06:34
+
Tools & Set-Up Techniques
5 Lectures 36:42

Types Of Email Marketing Softwares Available
08:46

How To Integrate MailChimp With Shopify
03:17

How To Collect Emails By Hosting A Giveaway
09:01

Alternative Method Of Collecting Emails
06:12
+
The Ethical Bribe: The most important name acquisition technique
7 Lectures 19:13

In this lecture we introduce the concept of the ethical bribe - the most commonly used strategy for acquiring email addresses online.

Introduction To The Ethical Bribe Concept
02:24

In this video we share two important recommendations related to ethical bribes - plus a hard won lesson that might spell the difference between your success and failure.

Two Recommendations For Ethical Bribe Strategies
02:04

In this video we reveal 12 types of ethical bribes that are tried and true - are used by tons of online marketers - and are proven to work well. Pick one or two and begin using them!

Twelve Types Of Ethical Bribes That Are Proven To Work
03:14

In this video we reveal the #1 place to put your ethical bribe (in our opinion).

The #1 Best Place To Put Your Ethical Bribe Offer
03:53

In this video we discuss the 2nd and 3rd great places to offer your ethical bribe.

Two More Great Places To Put Your Ethical Bribe
04:32

In this video we recommend five more great places to offer your ethical bribe.

Five More Great Places To Offer Your Ethical Bribe
01:37

In this video we look at MailChimp and explain exactly how to deliver your ethical bribe as people opt-in to your email list.

How To Connect Your Ethical Bribe To Your Email Opt-In Form
01:29
+
Autoresponders: The Indoctrination & On-boarding Email Sequences
8 Lectures 28:33
Introduction To The Auto-Responder Onboarding Campaign
02:29

Mastering The First Message In Your Auto-Responder Sequence
03:23

Mastering The 2nd Message In Your Auto-responder sequence
02:14

The Surprising 3rd Message Tactic That You'd Never Expect
04:14

The Fourth Message In the On-boarding Sequence
04:50

First Message Example In An Onboarding Sequence
02:56

How To Set Up Your Auto-Responder In MailChimp
02:49

Campaigns Based On Triggers Other Than Time-On-List
05:38
+
Formats To Use: The Standard Newsletter Formats & Other Styles of Email
5 Lectures 21:17

In this video we discuss three important principles (rules) to consider when you begin using email marketing. These aren't legal rules - they are smart marketing principles.

Introduction To Newsletter Styles (Three Rules To Live By)
03:26

In this video we discuss the original (and maybe) still the best email marketing format.

The Original & Still Best Email Format To Master
03:54

In this video we reveal two more tried and true email formats you should consider.

Two More Tried And True Email Formats To Use
03:36

In this video we share two final examples of effective email marketing formats.

Two Final Fantastic Formats To Consider
03:56

In this video we we walk through how to explore the pre-built MailChimp formats - plus discuss an absolutely amazing tactic to consider that is proven to boost your open-rates by double digits - and finally we share a time saving technique that allows you to do your email marketing fast & easy!

MailChimp Templates, An Amazing Tactic To Consider, Plus A Time Saving Tip
06:25
+
Establishing Your Frequency: Frequency & Methods For How To Test It
2 Lectures 06:43
Testing Frequency - The Magic Formula
03:31

Testing Frequency With The Most Important Metric
03:12
+
Profitable Writing Strategies: How to make money & grow.
4 Lectures 13:16
The 10 Part Profitable Writing Strategy, (Part 1 & 2)
03:02

The 10 Part Profitable Writing Strategy (Part 3-6)
03:17

The 10 Part Profitable Writing Strategy (Part 7-10)
04:35

The 10 Part Profitable Writing Strategy Full Framework
02:22
+
METRICS AND ANALYSIS
4 Lectures 14:46
A 3-Part Framework For Metrics & Analysis
02:51

Framework Part One
02:16

Framework Part 2
04:51

Framework Part 3
04:48
About the Instructor
Rohan Dhawan
4.3 Average rating
1,408 Reviews
32,169 Students
10 Courses
Digital Marketer

I've been involved in internet marketing for over 5 years now, and have created several lucrative businesses online. All my websites receive over 100,000 views monthly. I want to share everything that I have learned over these years so that my students have the right tools required to build a profitable and sustainable business online.

Jason Miles
4.6 Average rating
549 Reviews
7,515 Students
6 Courses
has sold millions online and he shows you exactly how

**Jason is the author of the bestselling Pinterest Power, Instagram Power, and Youtube Marketing Power, all available in bookstores worldwide and published with McGraw Hill. **

In 2008 Jason & Cinnamon Miles founded Liberty Jane Clothing at their kitchen table and began selling One-Of-A-Kind handmade items on eBay. Cinnamon was the artist with a penchant for designing on-trend doll clothes and Jason was the marketer helping during the evennings and weekends. His day job was as a professional fundraiser in Silicon Valley. They used social media to scale their fans, followers, and customers and quickly became eBay Powersellers, ultimately selling millions online via their own websites. How?

In 2009 they began selling digital downloads on their own website. In the first month they sold 11. But sales quickly grew and other designers began asking them if they could publish their patterns on the site too.  

From 2010 to January 1, 2014 Miles served at Northwest University in the Seattle area. As the Senior Vice President of Advancement he managed the Fundraising, Marketing, and Human Resources departments.  

That year they also founded of Sew Powerful, a 501C3 charitable organization focused on combating extreme poverty in Zambia. The Google Foundation has become their largest donor and they've received worldwide support for their innovative Sew Powerful Purse program and creative efforts to combat extreme poverty in Ngombe Compound - the worst urban slum in Lusaka Zambia. 

In 2011 Miles founded the Marketing On Pinterest blog to document their work on the popular social media site and two weeks after launch he was offered a three book deal with McGraw Hill Professional. Each book has been a bestseller and can be found on Amazon as well as in bookstores worldwide including North America, Korea, Australia, India, and Europe.

In 2013 Jason & Cinnamon launched Pixie Faire (a marketplace built on the Shopify platform). Pixie Faire has quickly become the Internet's largest doll clothes pattern marketplace with over 70 designers and over 1.5 million patterns downloaded. It attracts raving fans from both the toy and sewing world. The site averages 40,000 to 50,000 pattern downloads a month.

Jason is an award winning marketer having earned the All-Star Award repeatedly for Email Marketing & Social Media Integration presented by Constant Contact.

On January 1, 2014 Miles retired from the 9-5 world to focus on the growth of his company and charity. His corporate career included twenty years of work in Human Resources, Fundraising, and Marketing.

His work has been featured in Forbes, The Huffington Post, Wharton Magazine (of the University Of Pennsylvania School Of Business), IBM's Connect Chat, CNET, MSN's Business On Main, Social Media Examiner, Profnet, PRNewswire, and other premiere publications.

He is an Adjunct Professor of Marketing at Northwest University and regularly present for the American Marketing Association (AMA) as well as at other industry leading events where he presents on the topics of social media and ecommerce. 

He spends quality time mentoring and coaching others, kayaking, traveling to Africa, and helping Cinnamon teach the pre-school class on Sunday mornings at Renton Christian Center in the Seattle area. 

Jason's passion is to serve and help others, which he brings to his teaching and speaking projects. His unique experience as a Senior Marketer at a University as well as a start-up kitchen table entrepreneur give him a unique ability to connect with a wide range of learners. 

He's sold millions online, but is most passionate about the start-up phase, branding, social media, and the transformational power an online business can have in the lives of hard working people as they turn their dream into reality with proven techniques and practical online marketing strategies.