Canva : Graphic Design Theory Volume2

Volume2 to graphic design theory using Canva.
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  • Lectures 29
  • Length 2 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 6/2015 English

Course Description


3,200+ Students have already enrolled with 25+ Five-Star Ratings!


Do you want to take your business and brand graphics to the next level? Have you ever wondered why some advertisements in social media stand out, while some you never even take a second look at? Do you want to catch your audience's attention so that you can promote your product?

What this course is about:

Canva Course: Graphic Design Theory in Social Media Volume 2 is the second part in a series of courses that are aimed to help you understand simple design theory for your business or brand. These ideas can be applied across multiple platforms, including your brand, eBooks, websites, social media graphics, presentations and more.

Canva is a very easy-to-use and free online software platform for creating stunning graphics in a very short amount of time. It's pre-made layouts and huge library of artwork make it the go-to graphics software for a lot of businesses and entrepreneurs.

What you will learn in this course:

This course will guide you through the basic principles and ideas that are in all sorts of visual media. You can expect to gain attention and an audience with your designs when you follow the simple procedures explained in these videos. The lectures include:

  • Information about Canva.
  • Elements of design.
  • Principles of design.
  • Color Theory.
  • Typography.
  • Composition.
  • Plus free updates and additions to the course in the future!

What you don't want to do:

Wait too long to enroll! This course is going to have evergreen updates added in the future, and the price will raise once the course meets certain milestones. The best thing to do is to enroll now so that you can lock in the price and receive all future updates for free. If you are still uncertain, you can always receive a full refund within 30 days of purchase through Udemy!


If you enjoy this course and want to learn more about the principles and theory behind great graphic design, than be sure to check out the other volumes in this series:

Canva Course: Graphic Design Theory in Social Media Volume Intro

Canva Course: Graphic Design Theory in Social Media Volume 1

For more information on using Canva, check out my other course:

Canva Course: Beginner's Guide to Canva for Graphic Design

Jeremy Deighan

p.s. I am here for my students and I always welcome any feedback, questions, discussions, or reviews on my courses. Please visit my profile to see how you can contact me in the most convenient way for you!

What are the requirements?

  • Nothing is required, though Canva (free software) is used if you would like to follow along.

What am I going to get from this course?

  • Create amazing social media images and graphics with Canva, a free online graphic design software.
  • Understand graphic design theory in it's simplest form.
  • Apply easy to understand graphic design theory to your business or brand.
  • View examples and templates made by Canva, and why they work so well.

Who is the target audience?

  • Entrepreneurs
  • Solopreneurs
  • Business Owners
  • Small Businesses
  • Advertisers
  • Marketers
  • Graphic Designers
  • Social Media Enthusiasts
  • Canva Lovers

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Section 1: Introduction into this Canva Course

I want to personally thank you for taking the time to check out this course. If you find it helpful, please leave any feedback, questions, or reviews that you have. Cheers!


I briefly describe what Canva is and how I use it in these videos to explain design theory. The software is free so you can create an account if you would like to follow along with the examples I use.

Section 2: Elements of Design

Direction shows a direction in a design and points the viewer to the way you want them to see.


Scale is the measurable size of an element in relationship to other elements in the design.


Texture provides a three dimension image on a two dimensional surface.


Color is used to express mood or motions in a design, and also helps to provide contrast.


Typography is the design and style of text in your artwork.

Section 3: Principles of Design

Proximity refers to the grouping of elements to create harmony and balance.


Proportion is the size of an element relative to other elements in the design.


Rhythm happens when shapes, lines, patterns, or layouts are used to create movement in the design.


Unity creates a feeling of wholeness by using the same colors, graphics, and fonts in your designs or images.


Reptition creates patterns and visual consistency in your designs or images.

Section 4: Color Theory

A monochromatic color scheme occurs when only one color is used within the design.


An analogous color scheme uses adjacent colors on the color wheel.


A complementary color scheme uses colors across from each other on the color wheel.


A split complementary color scheme splits an opposite color into two parts on the color wheel.


A triad color scheme is three colors equidistant from each other on the color wheel.

Section 5: Typography

Letter spacing is created horizontally between letters in typography.


Line height refers to vertical spacing between lines of text in your text box.


Italics are unique characters with a slant designed into the type.


Justification refers to the alignment of the text in a design.


Font case refers to the pattern of capital and non-capital letters in type.

Section 6: Composition

Grouping like elements in a design creates similarity for easier classification.


Closure refers to the closing or opening of graphic elements in your design.


Hierarchy definers the order of elements in which a viewer should look.


The rule of thirds is an easy composition layout to help draw the viewer's eye.


The golden ratio is a proportion found in the natural world and in many everyday designs and photos.

Section 7: Conclusion

I appreciate you going through this course. Hopefully you learned some valuable material to help your designs really stand out. Feel free to contact me if you have any further questions or want to provide feedback.


Here is some extra value for you, from me. I hope you really enjoyed this course and continue on your journey into graphic design and making some great content. Cheers!

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Instructor Biography

Jeremy Deighan, Canva | Photoshop | Graphic Design

My name is Jeremy Deighan and I am thrilled to be a part of the Udemy team of instructors, helping others achieve their own personal goals. I have had quite the range of skills and hobbies through my lifetime. I really enjoy teaching and hope to provide information to others on anything and everything I know how to do! Please take a moment to check out my courses, and if you take any please leave a review and any feedback you have!

Art and Design

I have an extensive background in different forms of art and design. I have an associates degree in Computer Animation and I've worked with various production houses to create awesome content. Adobe Photoshop has been a staple of my arsenal since I was 16 and use it faithfully to this day.

I also have a history in live visual arts, specifically lighting design for music events, festivals, theaters, and corporate gigs. My passion for the visual arts has helped me become a master in understanding lighting, color theory, and composition.


One of the first things I did as a young lad was learn music. Music is so powerful and one of my favorite things in life. I love playing music, and have played on various instruments; including guitar, bass guitar, drums, and the saxophone.

I feel music can provide so many emotions and feelings, and also has science and mathematical characteristics. It is such a fun topic and I can't wait to begin creating courses on this subject.

Math, Science, and History

I can't tell you what the latest Kardashian is up to, but I can definitely tell you a lot about Crab Fisheries and the Egyptian King Khufu. Typically when I am studying something outside of the art and music realm, it has to do with math, science, and history. I'm just drawn to man's accomplishments and new ways of thinking about things!

Healthy Eating and Exercise

To live a long and balanced life, you need to eat right and take care of your body. It's a mission of mine to make sure that I am in the best physical shape so that I can be around long enough to provide for my family. If there's any courses that I can feel like I really can give back, it would be explaining to others how to maintain a healthy lifestyle. I mean, if you're not healthy, how can you help anyone else out?

I've also been very active in sports throughout my life. Usually, these are extreme sports such as skateboarding, surfing, and snowboarding. I'm also a big fan of running, mountain biking, and have taken various martial art forms in the past.

That explains a little about me and my background. It also gives me focus on some key things that I would like to teach in the near future, so look out for courses from me on these topics!

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