Business & Technical Writing Immersion
4.0 (69 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
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Business & Technical Writing Immersion

Learn a proven, systematic approach to the art of effective, persuasive business and financial writing.
4.0 (69 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
871 students enrolled
Created by Paul Siegel
Last updated 3/2014
English
Current price: $10 Original price: $125 Discount: 92% off
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Includes:
  • 4.5 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What Will I Learn?
You'll be able to compose clear, concise communications.
You'll be able to improve readability of your documents.
You'll be able to better organize your ideas and thoughts.
You'll be able to create more effective emails.
You'll be able to increase the speed and productivity of digital, written, and oral communication.
View Curriculum
Requirements
  • Knowledge of the English language.
Description

Business Writing Immersion covers a proven, systematic approach to the art of effective, persuasive business and financial writing. Using 12 steps and almost 60 practical techniques, the course works through from initial writing analysis to final copy, producing documents that succeed every time. For each writing technique, the course provides tutorial with exercises and thoughtful answers. Special instructions help professionals for whom English is a second language. Advanced techniques help teams write long documents such as proposals.

Each step of the course consists of videos, supplemental PDF documents that will allow you to follow along with the instructor, and an e-book extract that pertains to the segment being covered in the video for reference. There are 38 video modules for this course, including supplemental materials, averaging approximately 7-10 minutes each.

In addition, a section for Writing Professional Emails is added as an appendix, and a new section for ESL is included as well, covering tenses, verbiage, and tone.

A breakdown of materials is as follows:

  • Introduction & Overview
  • Step 1 – Analyze Purpose
  • Step 2 – Analyze Audience
  • Step 3 – Writing the Purpose Statement
  • Step 4 – Gathering information
  • Step 5 – Writing the sentence outline
  • Step 6 – Writing the draft
  • Step 7 – Revising content and organization
  • Step 8 – Editing for coherence
  • Step 9 – Editing for clarity
  • Step 10 – Editing for economy
  • Step 11 – Editing for readability
  • Step 12 – Conclusion and final thoughts
  • Appendix B – Tips for writing emails
  • Appendix C – ESL Articles, Attitude and Approach, and Tenses
Who is the target audience?
  • This course is intended for any level of participant, from recent college graduate, to the experienced execitive, and everyone in between. It can be used as an immersion training, or as a brush-up of skills.
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Curriculum For This Course
Expand All 38 Lectures Collapse All 38 Lectures 04:34:09
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Introduction
1 Lecture 10:04

Instructor Dan Graham provides an introduction to this course and goes over the course structure.

Preview 10:04
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Step 1 - Analyze Purpose
1 Lecture 08:29

Instructor Dan Graham discusses the first step of the program - analyzing the purpose of the document.

Analyze Purpose
08:29
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Step 2 - Analyze Audience
1 Lecture 09:29

Instructor Dan Graham addresses step 2 - determining and analyzing the document's audience.

Analyze Audience
09:29
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Step 3 - Write Purpose Statement
1 Lecture 09:42

Instructor Dan Graham demonstrates techniques used in writing a purpose statement.

Write Purpose Statement
09:42
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Step 4 - Gather Information
1 Lecture 02:10

Instructor Dan Graham discusses methods and strategies for gathering information for building a document.

Gather Information
02:10
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Step 5 - Write Sentence Outline
4 Lectures 35:38

Instructor Dan Graham goes over the techniques used in writing the sentence outline - part 1 of 4.

Writing Sentence Outline Part 1
08:41

Instructor Dan Graham goes over the techniques used in writing the sentence outline - part 2 of 4.

Writing Sentence Outline Part 2
09:17

Instructor Dan Graham goes over the techniques used in writing the sentence outline - part 3 of 4.

Writing Sentence Outline Part 3
10:07

Instructor Dan Graham goes over the techniques used in writing the sentence outline - part 4 of 4.

Writing Sentence Outline Part 4
07:33
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Step 6 - Write Draft
1 Lecture 10:22

Instructor Dan Graham demonstrates how to write the first draft of a document.

Writing the Draft
10:22
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Step 7 - Revise Content and Organization
2 Lectures 06:18

Instructor Dan Graham shows how to perform post-writing organization after the draft has been written.

Post-writing Organization
02:26

Instructor Dan Graham demonstrates how to revise content from a draft.

Revise Content
03:52
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Step 8 - Edit for Coherence
6 Lectures 25:36

Instructor Dan Graham demonstrates how to edit your document for coherence.

Edit for Coherence
01:00

Instructor Dan Graham demonstrates a key technique in repeating key words.

Repeat Key Words
05:05

Instructor Dan Graham shows how to make sure your document begins with the point.

Begin with the Point
02:22

Instructor Dan Graham shows what transition words are and how to use them.

Transition Words
03:40

Instructor Dan Graham demonstrates the use of vertical lists.

Vertical Lists
05:56

Instructor Dan Graham analyzes visual devices and demonstrates usage.

Visual Devices
07:33
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Step 9 - Edit for Clarity
8 Lectures 01:07:33

Instructor Dan Graham demonstrates how to edit for clarity.

Edit for Clarity
02:43

Instructor Dan Graham discusses the use of concrete words in your document.

Use Concrete Words
08:40

Instructor Dan Graham demonstrates usage of active verbs.

Use Active Verbs
14:44

Instructor Dan Graham explains the benefits of simplifying tense and demonstrates techniques.

Simplify Tense
09:57

Instructor Dan Graham demonstrates how to avoid the subjunctive mood.

Avoid Subjunctive Mood
04:58

Instructor Dan Graham shows how to identify and replace ambiguity.

Identify and Replace Ambiguity
10:35

Instructor Dan Graham defines "Standard English" and explains the importance of usage within your document.

Use Standard English
06:20

Instructor Dan Graham definies modifiers and demonstrates techniques to ensure modifier placement.

Ensure Modifier Placement
09:36
5 More Sections
About the Instructor
Paul Siegel
4.3 Average rating
530 Reviews
4,469 Students
17 Courses
Education you can bank on

We deliver superlative, hands-on and practical corporate and investment banking education that you can use immediately in your job, or that next great job you are looking to start. We focus on making complex subjects readily understandable and usable. If you want to take a great leap forward in your finance career, we are here to make that happen.

Our instructors are practitioners who have worked in the field of finance. They relate the subjects covered to real work situations you will encounter in your banking job. So, the concepts are real, the coverage is at the right level of depth, and the material is easy to absorb.