How My Email Marketing Performs 133 Times Above Competitors
4.4 (10 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
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How My Email Marketing Performs 133 Times Above Competitors

Learn why the emails I craft get opened, read and clicked...resulting in repeat sales and improved credibility
4.4 (10 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
735 students enrolled
Created by Nazir Tan Amir
Last updated 12/2014
Price: $60
30-Day Money-Back Guarantee
  • 2 hours on-demand video
  • 4 Articles
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Get your emails opened, read and clicked ahead of the competition
  • Learn methods I used to achieve response rates several times the industry standard
  • Build profitable relationships that lead to repeat sales
  • Better convert prospects into paying customers
  • Grow your business without purchasing databases of contacts
  • Reduce spam complaints and avoid the junk folder
  • Craft engaging emails without writing experience - 20 mins per week once you're familiar
  • Market a business using one of the most effective and affordable marketing tool around
View Curriculum
  • All you need is a computer with Internet access
  • If you are comfortable with software like MS Word and MS Excel, then you'll be just fine
  • No prior experience in email marketing or copywriting needed
  • No subscriptions or marketing outlay is compulsory, only optional


"Now people are buying from me!

Nazir is definitely the person to go to for email marketing advice! I have learnt a lot from him and since implementing what he taught me, I start to see people buying my products from my email campaigns! Building relationships through email is not easy, but Nazir will teach you how." - KC Tan


This course was created with one main objective:

Helping people use emails to generate REPEAT SALES AND REFERRALS FROM EXISTING CONTACTS, without any spam!

This course is for you if you want to:

  1. Increase customer loyalty and reduce price sensitivity
  2. Improve your open and response rates for email marketing campaigns
  3. Enjoy repeat sales and referrals from your existing contacts

My email marketing campaigns experience as high as 50% open rates. As I tweak it further, I'll post updated in this course.

This course uncovers the methods and techniques I have used to boost my email response rates, reaching at least 133 times higher than the industry standard. As a result, my emails enjoy higher click-through rates and have built profitable relationships with my professional network.

You will learn tips and tricks that I have invested enormous time, effort and thought, putting me ahead of my competitors.


"short and sweet course to jumpstart my campaign

I'm in real estate and am looking for ways to market myself without spamming. This industry requires some familiarity before a client makes a purchase. And this programme helps me establish a relationship with multiple clients at one time.

I strongly recommend his course for those in the service industry." - Yurong

"Easy to follow

It's a good dummies guide to email marketing with clear explanations and well organised content! - Shirley"


I have designed this course specifically for entrepreneurs, startups and small businesses who are looking to:

- Grow their business without requiring a huge database of contacts

- Market their business more effectively

- Increase sales for their products and/ or services

- Enjoy repeat sales and referrals

- Reduce the need for cold calls and door-knocking

- Save money for their business through economical marketing

- Increase customer loyalty for their business

- Boost the brand image of the business

- Convert more prospects into paying customers

- Maximise ROI of advertising and marketing efforts

- Build long-term, profitable relationships with their customers

The course content is highly practical because I have never believed in sharing “grand ideas" that have never been applied.

Everything is immediately applicable, allowing you to test the methods out once you've finished the course!

The methods taught are presented in a structured and easy-to-follow manner, making it easy for even beginners to learn.

The email marketing methodology is strictly ANTI-SPAM, and requires NO purchasing or renting of databases.


"Email marketing in a nutshell.

Nazir introduces Email marketing in an easy to follow and informative way. He succinctly summarizes everything you would need to know about email marketing. Since I started putting his lessons into action, I have seen a significant increase to my monthly sales. And in a competitive industry like education it is a very sure sign of how effective these marketing strategies are." - Calvin


I conduct workshops with similar content and charge $997 per pax. You can now receive lifetime access to updated materials for so much cheaper!

Students that have gained the marketing advantage over their competitors after my workshops include:

- Financial advisers

- Property agents/ realtors

- Small business owners

- SME's

- Business and personal coaches

- Sales professionals

- Internet marketers

- Network marketers and;

- Several other entrepreneurs

Students do not require a professional writing experience and after learning the course, effective emails can be written with just 20 minutes per week.


What this course does NOT cover:

I will not look at your emails and provide consultation. Coaching requires a lot more interaction and providing advice here would be risky and irresponsible

No spamming or purchasing of cold leads – So no advice on where to purchase mailing lists.

If you are a business owner and are seeking affordable ways to effectively boost your marketing results, this is the course you need. Every day you don't utilise the methods covered in this course is another day your emails lose traffic or worse, get marked as spam!

This course also comes with a 30-day money back guarantee. So you have nothing to risk, and everything to gain!

Enrol today and start overcoming challenges like erratic sales, expensive marketing and tough competition, all through emails.


"What AND Why

This course not only walks through the what in terms of e-mail marketing but also goes into the why. Too many courses just talk about building lists and sending out e-mails. This course in contrast really spends the time explaining why you need to build relationships with your e-mail marketing." - Kip Ferguson


Who is the target audience?
  • Entrepreneurs and startups with tight marketing budgets
  • Small businesses looking to improve sales consistency
  • This course is beneficial for businesses that use emails to communicate with their prospects and clients
  • This course is NOT about getting rich quick with emails
  • This course is NOT about buying or renting databases of cold leads
Compare to Other Email Marketing Courses
Curriculum For This Course
32 Lectures
About The Course
2 Lectures 10:25

A brief introduction about my background, how I came about email marketing and a huge takeaway that you need to know before writing anything.

Preview 06:03

A list of objectives that I plan to accomplish by the end of this course, and what this course does not cover.

Preview 04:22
What Email Marketing Is Really About
5 Lectures 18:02

These are people you should never email blindly, and their reaction can cripple your marketing efforts permanently.

Who Not To Email

A deeper look at spam and the consequences that follow.

How Bad Can Spam Be?

Here we talk about how your contacts view emails, and how to respect their privacy while maintaining healthy business relationships. We also look at the roles ERM plays in the stages of marketing.

Abusing Their Permission

We look into common email clients and how they might not be assets for your ERM campaign.

What About Gmail, Hotmail, Yahoo and Others?

A recap on the points we discussed in this section.

Let's Recap
Have You Heard of ERM?
3 Lectures 08:17

We talk about a newly labelled form of email marketing, what it is about and how it is going to change the way we do things. We cover what it is, and what it isn't.

Email Relationship Marketing

We cover the biggest benefits of ERM and how they apply to businesses. We also look at why ERM is a great way to start with, especially if your business plans to maintain a sustainable marketing approach.

How ERM Benefits Your Business

A recap on the points discussed in this section.

Preview 01:10
Using ERM To Grow Your Business
5 Lectures 19:30

We've established that regular email clients are not effective for email marketing. So what are the alternatives, and how do we select one that suits our needs?

Choosing Your Service Provider

Did you know that email marketing can help reduce your Cost of Acquisition (COA) and boost the Return On Investment (ROI) of your marketing efforts? We look at how this works here.

Maximising Your Marketing ROI

Just like how most of us don't like being constantly approached for money, your contacts will have little patience when you consistently sell them something via email. This is where we cover when to sell, and how.

When To Sell and How

Do you look out for your spam score when crafting emails? Here are a few measures you can take to reduce the chances of receiving spam complaints.

Spam Triggers

A recap on the points discussed in this section.

Let's Recap
Let's Get Writing
10 Lectures 46:06

The most important factor in getting your emails opened. We look at how to craft enticing ones, while remaining professional.

Subject Lines

Everyone likes to feel welcomed, and this goes for your mailing list too. In this lecture, we look at how to write a welcome email and why it works. In addition, a downloadable template is available in the next lecture to help you launch your ERM campaign fast!

Welcome Emails

The breakdown of what makes a welcome email, and a template you can use for your own ERM campaign!

Welcome Email (Template)

We look at what makes quality content, and how to craft it.

Writing Quality Content

More information on how to write quality content for your ERM campaign.

Writing Quality Content - 2

More information on writing quality emails for your ERM campaign.

Writing Quality Content - 3

Knowing where to place hyperlinks and how to label them can contribute to profitable emails.

Leveraging On Hyperlinks

Now that your emails are being read, we look at how to get your readers to perform action!

How To Trigger Action

More information on triggering a reaction from your readers.

How To Trigger Action - 2

Knowing how to craft your words can help your readers to take action. Here is a list of a few examples.

Types of Call-To-Action (List of Examples)

Let's see what you took away from the lectures on writing quality emails

Recap Quiz
9 questions
The Email Marketer's Goldmine
3 Lectures 16:14

Having a database of active contacts is a massive benefit for anyone using email marketing. Here we look at how to grow your warm leads, the ERM way.

Growing A Quality Mailing List

More information on growing warm leads for an effective Email Relationship Marketing campaign.

Growing A Quality Mailing List - 2

More on growing your list of warm leads to generate a profitable ERM campaign.

Growing A Quality Mailing List - 3
Hands On Session
1 Lecture 06:46

A brief look at creating professional-looking emails without any experienced needed. This utilises an email marketing software.

Designing Emails (Experience Not Required)
What's Next
2 Lectures 00:48

A quick guide on getting started.

Getting Your Campaign Started

A list of lectures that are planned for release in the near future

Preview 00:12
1 Lecture 00:13
My GetResponse Affiliate Link
About the Instructor
Nazir Tan Amir
4.2 Average rating
19 Reviews
1,460 Students
3 Courses
Email Relationship Marketing Trainer

Nazir Tan Amir started with a career in marketing and soon after, discovered his interest for content generation. He started with a few freelance copywriting projects and when he began to receive repeat customers, Nazir quit his full-time marketing job and started a business in this industry. His company, Dexcopy Pte Ltd, helped individuals and businesses generate quality content for their presentations, brochures, advertisements, editorials, advertorials, websites, social media profiles, SEO and several other forms of marketing.

Not long after, Nazir chanced upon the world of email marketing. He looked back and realised that while the email was a timeless form of online communication, people (and businesses) were not getting the responses they wanted. There were misunderstandings of what email marketing really is, and how to effectively use it. In many events, people were simply spamming their contacts and not receiving the response they wanted.

Nazir saw the potential in this industry and he knew that that the email could become a highly profitable tool for marketing. He then started researching and experimenting on different approaches to marketing via email. After discovering an effective method, Nazir started offering his services to his customer. Once they started enjoying higher response rates, Nazir decided to share this highly effective (and ethical) method with even more people.

Hence the Email Relationship Marketing education system was born.