Business Etiquette 101: Social Skills for Success

Master Social Skills for Business to Increase Your Confidence, Build Your Personal Brand, and Magnify Business Success
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  • Lectures 27
  • Length 4 hours
  • Skill Level Intermediate Level
  • Languages English, captions
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 4/2016 English Closed captions available

Course Description

Do you want to improve your social skills for business? This comprehensive video course will help you refine and polish your social skills in business so you can build a stronger professional brand, connect better with colleagues and clients, and have the confidence to excel in business.

Whether you’re a new graduate or experienced professional, this course will change the way you interact with others and the way others interact with you in business.

If you want to feel more comfortable and confident in business situations, communicate your professional competence to your boss and clients, and get noticed for promotions, this value-packed course is for you. 

Master the Social Dynamics of Business Interactions in this Powerful, Insightful Course.

  • Build the know, like and trust factor with colleagues, clients, and your boss.
  • Create an executive wardrobe for a polished professional brand.
  • Conquer networking with confidence and strategy.
  • Master your conversations to appear intelligent and competent.
  • Learn how to nurture and manage your online professional brand.  


Hard skills get you hired; lack of soft skills get you fired. 

 Business etiquette and social skills are the secret component that will give you stronger job security.

Why are business etiquette or social skills important?

The professional world today is fiercely competitive. Since the Global Financial Crisis of 2008, jobs have become scarce and you have to go one extra mile to stay on your career trajectory. How do you remain employable? How do you stand out from the crowd? 

Despite what you might think, learning more technical skill is often not the answer. Instead, improving, enhancing and developing your social skill is the key to sustained employment and professional success.

For two people who have a comparable level of education and skill, what separates these two people when it comes to success is their ability to connect with others, engage in conversation, and communicate their true potential to decision-makers in their industry. In other words, what separates these two people when it comes to success, is their level of social skill in business. 

How do you learn business etiquette and social skills?

Business etiquette and social skills can be hard to acquire. 

First, you cannot rely on formal education because universities and business schools fail to include this type of training in their curriculum. Or if they do, it’s at a very superficial level. 

Second, it’s expensive because traditionally, business etiquette training has been reserved for the elite. A six-week program in basic business etiquette can easily cost you thousands of dollars.

As an international business etiquette and social skills expert who has worked with clients all around the world, my aim with this course is to make business etiquette training affordable and accessible for all. 

Tell me more about this course

Business Etiquette 101: Social Skills for Professional Success is a focused, fun and engaging video course. 

You will learn intelligent insights into human behavior, and actionable strategies that will help you build a stronger professional brand, connect better with colleagues and clients, and give you the confidence to excel in business. 

There is over 3.5 hours of video content, a custom designed workbook, presentation slides, and quizzes to deepen your learning. This course is high-quality, high-value and would normally cost you hundreds of dollars.

Here are some unique points about this course:

  • State-of-the-art, high-quality video production was used to create this course.
  • Each section is colour-coded so you can easily keep track of where you are.
  • Each video lecture has an animated status bar so you know what point I’m talking about.
  • Each video lecture ends with an animated key point summary. 
  • This course uses stories, images, thought-provoking questions, practical activities, challenges, academic research, revision and quizzes to suit multiple learning styles.


This course is heavily focused on building the know, like and trust factor. Why? Because business is done with people. Building, nurturing, and fostering relationships with your colleagues, clients and boss is critical to your professional success.

What you won’t learn in this course is boring, stuffy, out-of-date advice that you can’t apply to modern life today.

When you finish this course, you will see a change in the way you interact with others, the way others interact with you, and new opportunities will unfold in your life because of your new mastery of social skills.

What are the requirements?

  • A desire to build a solid and valuable professional reputation.
  • A desire to feel more confident in business situations.
  • A desire to be an excellent business person, not just an average one.
  • A computer, tablet, or smartphone to watch the videos and headphones for audio.

What am I going to get from this course?

  • Over 3.5 hours of high-quality video content (with titling, images, and animation).
  • Over 90% of every video is personalised instruction with Kara.
  • Workbook activities, presentation slides, and quizzes.
  • Supplementary Q&A video.
  • How to build the know, like and trust factor online and offline.
  • How to dress for your industry and create your own executive wardrobe.
  • How to approach networking events with strategy, skill, and less anxiety (because you know what to do).
  • How to start, continue, and end a conversation.
  • How to interact with business people in an engaging, polite, and polished manner.
  • Skills you won’t learn at university or business school.

What is the target audience?

  • This course is designed for modern, forward-thinking, enterprising professionals who are entry to mid-level in their career.
  • New graduates
  • Finance professionals
  • Lawyers
  • Accountants
  • Marketing or advertising professionals
  • Sales people
  • Executive Assistants
  • Engineers
  • Entrepreneurs and small business owners
  • People who are eager to learn Western business etiquette

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: 1: Introduction to the Course
05:03

This is your welcome video. In this video, you'll learn what you’ll get out of this course, who will benefit the most from this course, why I designed it, and I share with you a little about my background.

03:29

In this lecture, I guide you through the curriculum. You will get an insight into what each section covers, the recommended pace of this course, the order you should do the sections in, and the size of the sections.

02:48

In this video, I guide you through all the materials that are included in this course to help with your learning.

15 questions

This is the quiz I ask you to complete to test your understanding of business etiquette and social skills before starting the video course.  It consists of 15 questions.

Section 2: Section 2: Build the Know, Like and Trust Factor
06:54

In this lecture, you will learn why the know, like and trust factor is important for you and how it can impact your business life. We will also go through some limits and dangers of extreme levels of know, like and trust.

08:25

Before anybody likes you or trusts you, they have to know you. In this video, you will learn the two keys to getting people you meet for the first time to “know” you.  I also share with you an intelligent insight into human behaviour that you need to overcome to build the know element.

13:16

You will learn the three keys to getting others to like you. In this lecture, I also share with you the link between “likeability” and your perceived level of competence, and what one of the most influential ways to get somebody to like you is.

17:29

In business, trust can be difficult to build. This lecture will teach you three keys to building trust with your coworkers, clients, and boss. You will also learn about the chain of command which will help you navigate the complicated hierarchy that exists in many companies.

10 questions

This quiz consists of 10 questions to test your understanding of Section 2.

Section 3: Section 3: Create an Executive Wardrobe
09:46

In this lecture, you will learn how your outfit impacts your professional brand and how you can influence the perceptions others form about you through your clothing. After teaching you an important psychological bias that we all have, I explain how to develop a signature look to control this bias.

10:44

This video reveals the top nine dress mistakes in the office and explains how they can prevent you from building the know, like and trust factor.

18:30

This is one of the most insightful videos in the course. Through using real-life examples of prominent business people, such as Christine Lagarde, Seth Godin, Anna Wintour and Mark Zuckerberg, I show you how you can tailor your professional outfit to look the part in your specific industry.

09:42

This video is for business men. You will learn exactly what you need to have in your executive wardrobe. You will learn about your suit, business shirts, ties and accessories, shoes and socks, and grooming.

10:38

This video is for business women. You will learn exactly what you need to have in your executive wardrobe. You will learn about your suit, business shirts, scarves and accessories, shoes and stockings, and grooming.

10 questions

This quiz consists of 10 questions to test your understanding of Section 3.

Section 4: Section 4: Conquer Networking
07:33

This video will clear up common misconceptions about networking and help you create a clear understanding of what networking really is and why it’s important for you.

06:59

Here is a fresh take on the types of people you can come across at networking events - not all of them are what you should aim to be.

11:17

Even the most experienced professionals still get nervous or confused at networking events. This video will teach you five things you need to do at a networking event to appear polished and poised. This video includes advice on how to choose the right group to talk to, how to exchange business cards and how to give the right handshake in Western business environments.

04:31

Networking doesn’t stop when the event finishes. In this video, you’ll learn the art of following-up when you’ve connected with somebody at a networking event.

10 questions

This quiz consists of 10 questions to test your understanding of Section 4.

Section 5: Section 5: Master Your Conversations
08:49

There are roles and stages inside every conversation. In this video, you will learn about being a conversation follower and leader, the three stages a conversation follows, and why conversations are important in business.

08:22

Starting a conversation with somebody new is daunting for many. In this video, you will learn about Stage 1 of conversations and two simple techniques to start a conversation when you meet somebody for the first time. I also share with you the power of compliments, but be careful because not all compliments are acceptable in business.

15:14

This is the stage where most people get stuck. You will learn how to avoid awkward silences when you transition into Stage 2 of a conversation, and how to sound intelligent in business conversations. You will also learn how to discover the other person’s opinions, ideas and attitudes which is unique to Stage 3 of conversations.

08:25

Ending a conversation must be done gracefully. In this video, you will learn four techniques that are easy to use when you want to end a conversation without looking abrupt or rude.

07:01

How do you deal with somebody who won’t stop talking? How do you deal with an interrupter? How do you avoid looking bored in conversations? In this video, you will learn exactly how to deal with these three conversation pitfalls without ruining your professional reputation.

02:40

Successful people always use the other person’s name in conversation. How do they do this? In this video, you will learn how to remember and use names to enhance your conversations and connections in business.

10 questions

This quiz consists of 10 questions to test your understanding of Section 5.

Section 6: Section 6: Nurture Your Digital Footprint
08:29

This video focuses heavily on how your online presence impacts the know, like and trust factor. You will learn what to do on Facebook, LinkedIn, and Twitter to help build the know, like and trust factor with other professionals.

06:22

In this video, you will learn what social media platform you should use if you’re an employee or an entrepreneur, based on your target audience and goals.

04:48

This video lecture will guide you through the five points that will make your LinkedIn profile professional.

10 questions

This quiz consists of 10 questions to test your understanding of Section 6.

Section 7: Section 7: Summary
09:53

Here is a summary video to pull together everything you have learned in this video course. 

18:38

As a business etiquette consultant, I regularly receive questions from clients and readers of my blog. In this video, you will get my answers to three commonly asked questions. These questions talk about first impressions, how to appear confident when you don’t feel confident, and how to deal with workplace conflict.

15 questions

This is the quiz I ask you to complete at the end of the course to test your understanding of business etiquette and social skills. It consists of 15 questions.

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Instructor Biography

Kara Ronin, Business Etiquette, Leadership and Social Skills Expert

Kara Ronin is a global leadership, business etiquette, and social skills expert. She is also the founder of Executive Impressions. Her advice and unique perspectives have been featured in numerous publications such as TIME Inc., Business Insider Australia, Business Insider India, The Daily Muse, YFS Magazine, Leaders In Heels, The Local France, and more. She is regularly interviewed on prominent podcasts and was ranked as one of the Top 100 Leadership Experts to Follow on Twitter in 2015 and 2016. 

Kara has spent over 10 years living an international life in Japan, the USA, and Europe, and speaks Japanese as well as French. She began her career in business working for a Japanese trading house, and with a Master of Accounting degree, for one of the Big 4 accounting firms in Tokyo as an international tax consultant.

After seeing how much cultural intelligence and social skills helped her reach her career goals, Kara decided to help others learn and benefit from these skills through online and in-person training programs.

Kara uses a unique, results-oriented and fresh approach to business etiquette, social skills, and leadership to help professionals interact with business people all around the world so they can effectively build relationships, retain clients, and improve their bottom line.

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