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Get to the Heart of Your Brand in 3 Simple Steps

learn the simple questions you need to ask in order to create an authentic and effective brand.
4.6 (13 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
73 students enrolled
Created by Jenna Edwards
Last updated 10/2015
English
$15 $50 70% off
30-Day Money-Back Guarantee
Includes:
  • 1 hour on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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Description

In the course, "Branding - It's more than colors - we will explore the who, what, why and how of creating a brand that is sustainable, marketable and true to who you are.

In my opinion, your brand is the "heart" of your company. Many people look at the branding as calculated, cold, and without thought or feeling. Now days, with social media and the internet, if your brand isn't authentic to who you are, it is unsustainable and easily "found out."

Through this course, I will take you through a series of simple questions designed to help you uncover your true passion within what you do. In other words, uncover your heart or brand.

Who is the target audience?
  • This course will benefit those who really want to delve more deeply into the core of their brand. It will greatly benefit those who are creating brands in fields such as; acting, speaking, producing, art, etc.
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What Will I Learn?
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Understand what needs to go into a business plan and receive a business plan content checklist
View Curriculum
Requirements
  • It will be helpful to have a basic idea of what type of field you would like to enter into.
Curriculum For This Course
Expand All 9 Lectures Collapse All 9 Lectures 45:57
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Instructor Introduction
1 Lecture 02:00

In this video you will meet your instructor, Jenna Edwards and find out what the course is all about.

Preview 02:00
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Course Introduction
1 Lecture 02:02
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The Course
3 Lectures 26:02

What
06:29

Why
10:06
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Recap
1 Lecture 03:52
Recap
03:52
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BONUS #1 - GOAL SETTING
1 Lecture 06:15
Goal Setting
06:15
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BONUS #2 - Business Plan Checklist
1 Lecture 03:21
Business Plan Checklist
03:21
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Conclusion
1 Lecture 02:25
Conclusion
02:25
About the Instructor
4.6 Average rating
13 Reviews
73 Students
1 Course
Writer | Speaker | Media Producer

Jenna Edwards is an award-winning speaker, writer and media producer who uses her experience with overcoming PTSD as well as a myriad of other situations to empower others.

In addition to inspiring and educating the next generation of creatives through teaching, previously at New York Film Academy and currently through a series of online and in person courses and workshops, she was also the host of her own radio show, “Create Your Life” and co-host of the Movie Maker Magazine top ranked podcast, “Film Method.”

Jenna is passionate about helping others create the lives of their dreams. She is a public speaker and the president of her Toastmasters Club (Empowered Business Professionals) and has been an active volunteer at various non-profit organizations since her youth. She currently sits on the board of The Miracle League – Los Angeles.

Originally from Minnesota, Jenna now lives in Burbank, CA with her husband and their “fur babies.”

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