BRAND IDENTITY: Creating Brand Names, Custom Logos & Designs

Step-by-step blueprint to invoke emotions, create names, use colors and themes to create brands that grab attention!
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1,055 students enrolled
Instructed by Upskill Academy Marketing / Branding
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  • Lectures 14
  • Length 1.5 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 12/2015 English

Course Description

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PRACTICAL TIPS & TECHNIQUES TO CREATE A BETTER BRAND IDENTITY

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You would notice that every successful business out there has a particular branding that we immediately associate something with. As soon as you hear its name, you relate it with either a particular service, name, person, or reputation – you name it.

That’s because they are able to capture people’s ATTENTION.

That’s because they’ve mastered how to create the RIGHT branding.

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SO, HOW DO THEY DO IT?

There is actually a process to it, and you will learn about it in this course.

In this course, you will learn how you can boost your brand with a step-by-step blueprint that is designed to attract customers, and get them where you want them to be – in a mindset tailored to seeing you as a solution to their problems.

This course is designed to equip you with powerful branding strategies devised for your business needs - filled with tactical tips that will help you build an awesome brand that will surely get the attention of loyal customers.

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So, what are you waiting for?

GRAB THIS COURSE NOW. I'LL SEE YOU ON THE INSIDE!

What are the requirements?

  • Students need to have an open mind and the willingness to learn & apply new techniques

What am I going to get from this course?

  • Create emotional connections with their target audience
  • Create better brand names
  • Understand color psychology and its importance in branding
  • Learn how to get custom logos and designs created for their brand

What is the target audience?

  • This course on Brand Identity is meant for people who are looking for ways to make their brand stand out
  • This course is also meant for people who feel that their product or service just doesn’t seem to stick in people’s minds and hence wish to improve brand recall

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Introduction
02:30

In this lecture, you'll learn the basics of brand identity and branding.

Important keywords:
Brand, Brand Identity, Branding, Brand Visualization, Brand Names, Logos, Mascots, Brand creatives, Brand definition, Brand building, Brand equity, Brand management, Brand positioning, Brand awareness, Brands

04:46

In this lecture, you'll learn the key takeaways from this course on brand identity.

Important keywords:
Brand, Brand Identity, Branding, Brand Visualization, Brand Names, Logos, Mascots, Brand creatives, Brand definition, Brand building, Brand equity, Brand management, Brand positioning, Brand awareness, Brands

Section 2: Getting The Basics Right
08:54

In this lecture, you'll learn the difference between personal branding and business branding.

Important keywords:
Brand, Brand Identity, Branding, Brand Visualization, Brand Names, Logos, Mascots, Brand creatives, Brand definition, Brand building, Brand equity, Brand management, Brand positioning, Brand awareness, Brands

Section 3: Invoking the Right Emotions
06:40

In this lecture, you'll learn how to invoke the right emotions towards your brand - Part 1

Important keywords:
Brand, Brand Identity, Branding, Brand Visualization, Brand Names, Logos, Mascots, Brand creatives, Brand definition, Brand building, Brand equity, Brand management, Brand positioning, Brand awareness, Brands

09:12

In this lecture, you'll learn how to invoke the right emotions towards your brand - Part 2

Important keywords:
Brand, Brand Identity, Branding, Brand Visualization, Brand Names, Logos, Mascots, Brand creatives, Brand definition, Brand building, Brand equity, Brand management, Brand positioning, Brand awareness, Brands

06:01

In this lecture, you'll learn how to invoke the right emotions towards your brand - Part 3

Important keywords:
Brand, Brand Identity, Branding, Brand Visualization, Brand Names, Logos, Mascots, Brand creatives, Brand definition, Brand building, Brand equity, Brand management, Brand positioning, Brand awareness, Brands

Section 4: Naming Your Brand
06:12

In this lecture, you'll learn how to name your brand the right way!

Important keywords:
Brand, Brand Identity, Branding, Brand Visualization, Brand Names, Logos, Mascots, Brand creatives, Brand definition, Brand building, Brand equity, Brand management, Brand positioning, Brand awareness, Brands

6 pages

In this lecture, you'll learn how to create better brand names using online brand name generators.

Important keywords:
Brand, Brand Identity, Branding, Brand Visualization, Brand Names, Logos, Mascots, Brand creatives, Brand definition, Brand building, Brand equity, Brand management, Brand positioning, Brand awareness, Brands

Section 5: Using The Right Colors
04:57

In this lecture, you'll understand the psychology of using the right colors for your brand identity - logos, mascots and creatives.

Important keywords:
Brand, Brand Identity, Branding, Brand Visualization, Brand Names, Logos, Mascots, Brand creatives, Brand definition, Brand building, Brand equity, Brand management, Brand positioning, Brand awareness, Brands

12:50

In this lecture, you'll learn how to use the right color theme for your brand visualization.

Important keywords:
Brand, Brand Identity, Branding, Brand Visualization, Brand Names, Logos, Mascots, Brand creatives, Brand definition, Brand building, Brand equity, Brand management, Brand positioning, Brand awareness, Brands

Section 6: Custom Logos and Mascots
11:53

In this lecture, you'll learn how to get a customized logo created for your brand!

Important keywords:
Brand, Brand Identity, Branding, Brand Visualization, Brand Names, Logos, Mascots, Brand creatives, Brand definition, Brand building, Brand equity, Brand management, Brand positioning, Brand awareness, Brands

05:56

In this lecture, you'll learn how to get a customized mascot created for your brand!

Important keywords:
Brand, Brand Identity, Branding, Brand Visualization, Brand Names, Logos, Mascots, Brand creatives, Brand definition, Brand building, Brand equity, Brand management, Brand positioning, Brand awareness, Brands

Section 7: Designing Brand Stationery
01:40

In this lecture, you'll learn the easy way of creating DIY Business Cards, Letterheads and Brand Creatives!

Important keywords:
Brand, Brand Identity, Branding, Brand Visualization, Brand Names, Logos, Mascots, Brand creatives, Brand definition, Brand building, Brand equity, Brand management, Brand positioning, Brand awareness, Brands

Section 8: Conclusion
Article

In this lecture, you'll learn the next steps of action to take your learning to the next level.

Important keywords:
Brand, Brand Identity, Branding, Brand Visualization, Brand Names, Logos, Mascots, Brand creatives, Brand definition, Brand building, Brand equity, Brand management, Brand positioning, Brand awareness, Brands

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Instructor Biography

Upskill Academy, Personal Development Hub for Students Across 150 Countries

UpSkill Academy is a video-based education company, which offers an ever growing range of e-learning courses aimed at teaching and upping real life skills like personal development, business and technological know-how.

Our team of experienced instructors and consultants develop courses on topics related to Professional Growth, Creative Marketing, Innovative Uses of Various Tools and Techniques and Personal Development.

Our instructors have over 12 years of average experience and keep themselves updated with the latest tools and developments in the related fields. Our focus is on teaching real life skills that are essential for progressing in today's competitive environment.

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