Book Marketing in Five - How to get your book noticed fast

Learn how to market your book online and boost your visibility credibility, and sales.
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29 students enrolled
Instructed by Eunice Nisbett Business / Media
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  • Lectures 28
  • Length 1.5 hours
  • Skill Level Beginner Level
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 8/2013 English

Course Description

Are you a new or aspiring author who does not know where to start with marketing your book? Then this course is for you.

When you wrote your book, little did you realize that you would need to market it in order for it to reach your audience. You might have published on Amazon and left it there, thinking it would market itself. But, hey, what a rude awakening when you realized that your book would not simply sell itself. To add to your frustrations, you have discovered that there is such a maze of information out there, that you do not even know where to start.

If the above is true then this Course if for you. Learn how to promote your book online and get your book noticed fast.

What are the requirements?

  • Internet Access
  • Author's blog

What am I going to get from this course?

  • By the end of this course you will be able to effectively market your book online and increase your visibility
  • Learn techniques for marketing your book online
  • Understand how to identify the audience for your book
  • Learn the key components of an author's blog
  • Effectively use social media tools for promoting your book
  • Organize your virtual book tour

Who is the target audience?

  • Authors, Aspiring Authors, and Writers

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Section 1: Get Set! Market!

Welcome to this Introductory Course, Book Marketing in Five. In this introductory lecture we outline the Course Objectives and set the pace. Book Marketing in Five is designed to help you take your book marketing to the next level, and get your book noticed.

Meet Your Instructor
Section 2: Module 1 -- Marketing your Book - Your Audience

In this first Module we drill down, to help you identify, find, locate, and reach your audience. Here we invite you to think about your reasons for writing your book, that special group you will be reaching out to.Complete the related exercises in the training manual to help you identify your audience.


This lecture takes you closer home to finding that special group of people who will read your book.


This lecture wraps up our discussions in Module 1 on identifying and locating your audience. Go ahead and take the Quiz now.

4 questions

Were you able to identify your target audience for your book? Take this short quiz to recap what you have covered in Module 1.

Section 3: Module 2 - Your Launch Pad/Blog

Every creature needs a home and your book needs a home, a special place where your readers can find you and your book. That place is your website. For your online book marketing efforts to be successful, you must have a blog. It is your home on the web, your hub, your space on the Internet. It is the center of the author's platform. In this Module you will learn the necessary components for your blog and the other necessary features.We will touch on creating your online brand and building your list. Do remember to download your training manual, make notes and complete the exercises.


Here we touch on your choices:

  • or
  • Author blog or book blog

What are the essential components of an author's blog? This module helps you check the status of your blog.


Enhance your blog's functionality by adding the features mentioned in this Lecture.


Your website or blog is your home on the Web and represents you. This lecture wraps us our discussion for Module 2. It's time for your Quiz!

4 questions

The blog is at the center of the author's online world. Do you recall the components and features of a blog?

Section 4: Module 3 - Expand Your Networks with Social Media Marketing

With the dawn of Internet, marketing your book does not have to be restricted to your local market. Social media marketing allows you to reach wider audiences with your book and your writing. In this Module we look at creating your online social media brand. If you have not yet done so, download the Training Manual and complete the exercises. You will gain the greatest benefit from the course by doing so.


How would you define social media marketing? Check out my favorite definition in this lecture.


Wondering how to benefit from a LinkedIn profile? This lecture will help.


Who said FaceBook is only for young people? Learn how Facebook can enhance your book marketing efforts.


Of all the social media platforms, I love this little bird:). Here are some tips to get you going.


I suppose you never thought of Amazon Author Central as a social media platform. Well, check out this lecture to see how you can put it to work in marketing your books.


Wrapping up social media marketing with a reminder to be social.

4 questions

Do authors need social media marketing? Use this quiz to test your understanding of the benefits of social media networking.

Section 5: Module 4 - Creating and Re-purposing Your Content
Introduction - Your Message, Your Content

Now how do you write your content to benefit your readers and how can you generate your content? Help is here in this Lecture.


Some thoughts on how you can re-use your content.


Wrapping it up. Boost your credibility, become an expert.

Then Quiz time!

Quiz 4: Module 4: Creating and Re-purposing Your Content
4 questions
Section 6: Going on Tour

Ready to take your book global. In this lecture I show you how to get ready for your tour.


Time to go on tour. Here we look at coordinating your tour. What do you need to know and do?


Bringing it all together and what to do beyond your virtual book tour.

Module 5: Going on Tour
4 questions
Section 7: Bringing It All Together
Summary - Marketing your Book for increased visibility and sales

In this area you will find your Training Manual which includes checklists and a list of resources.

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Instructor Biography

Eunice Nisbett, Book Marketing Strategist/Author's Coach, Savvy BestSellers

Savvy Book Marketing Strategist and Author’s Coach, Eunice Nisbett shows authors with a vision, how to leverage their message for greatest impact, create bestsellers, and increase their visibility, credibility, and book sales. Many authors attract media attention, get invited to speak globally, and create their bestsellers through her book marketing support and coaching programs, and as result of implementing the techniques she shares with them, to leverage their message.

Eunice has a passion for helping authors leverage their message and started the Featured Blog Talk Radio Show Book Marketing in Five, an expert interview series, as a free resource to show authors what they can do to market their books and create their bestsellers. She also publishes the bi-weekly BestSeller Gems Newsletter.

In the words of one of bestselling author Julian Hall:

'Eunice played a key role in getting me onto the Amazon best sellers list and eventually to no.1 in my category. She showed a huge willingness to help and guided me to spot opportunities that propelled me on to success. She keeps her finger on the pulse of the latest tech developments which helps a great deal. I would highly recommend Eunice as an online book marketing specialist. If you want to become a best-selling author, there’s no-one better to work with.'

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