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Do you have an iOS app or app idea and wonder how you can get noticed in the App Store? You want to know how to boost your organic downloads? You need an overview of the ASO possibilities and specific guidelines how to market your app?
Then this course is for you!
Learn the fundamentals of app marketing and App Store Optimization (ASO). Get a profound understanding, of how the App Store algorithm works and learn how to get noticed in this highly competitive field.
The course is perfect for you if you have a finished or released app, but it’s also a huge help if you’re still in the early stages of development and planning, as we cover important basics on how to build a great app and how to monetize it.
In the main part we focus on ASO. You learn to effectively optimize the on- and off-site factors of your app. This includes hands-on guides about choosing the right title and keywords, creating an awesome icon and selecting perfect screenshots. After this, you learn about the importance of categories and when to release your app. Finally, there is a section on app analytics: understand what KPIs you should track and how this helps you to constantly improve your app.
To avoid any confusion between Apple's App Store and Google Play, it is specifically tailored for iOS apps.
This course is about hands on knowledge. No fillers, but only straightforward content and guidelines. Other courses will take you hours, this one will give you the relevant knowledge in about 60 minutes.
Furthermore, you can ask any questions and will get feedback within 24 hours.
Not for you? No problem.
30 day money back guarantee.
Learn on the go.
Desktop, iOS and Android.
Certificate of completion.
|Section 1: Introduction|
About me and the coursePreview
Why App Store Optimization is so importantPreview
|Section 2: How you create a successful app|
How you create a high quality app quicklyPreview
How to successfully monetize your app
|Section 3: How the App Store algorithm works|
How top chart ranking is determined
How search ranking works
|Section 4: How to Optimize your App effectively - On-Site|
Find the best Keywords
App Store Conversion Funnel
Choosing the right titlePreview
Title: Real World Examples
Optimize your Keywords
Write an awesome Description
Create an eye-catching Icon
App Icon Design Trends 2015/16
Make descriptive Screenshots and Videos
Boost downloads with Localization
The importance of categories
|Section 5: How to Optimize your App effectively - Off-Site|
Downloads and velocity
Ratings and Reviews
How to release your app the right way
|Section 6: How to constantly improve your app|
How to Track, Analyse, Improve and Grow
|Section 7: Conclusion|
Final thoughts and feedback
Moe Biersack has worked the last 5 years for a professional app agency in Germany, where he has seen hundreds of apps and app ideas. The list of clients he has worked for includes big names of the automotive industry, consulting firms and startups. Seeing a wide variety of small and large projects, he has gained a profound understanding of the app economy.
He has worked as a consultant and project manager, helping companies to design, develop and market their apps successfully. This is how he learned about the struggles people have to build a great app, but also found key tactics to overcome these.
His specialization in app marketing has led him to found App-Peak.com - The Triple Peak of App Marketing. The goal of his services is to support developers, makers, startups and companies to build better apps more quickly and generate more revenue. He achieves this with lean development strategies, App Store Optimization and growth hacking methods.
Teaching, for him, is a great way to help students around the world to improve their knowledge, while finding new ideas and inspiration.
When Moe is not helping clients or making his own apps, he is investing in the stock market and doing sports.