Become an eCommerce Startup
3.9 (15 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
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Become an eCommerce Startup

Finally, eCommerce made Easy! This course helps students develop a broad understanding & appreciation of eCommerce.
3.9 (15 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
1,452 students enrolled
Last updated 7/2015
Current price: $10 Original price: $115 Discount: 91% off
5 hours left at this price!
30-Day Money-Back Guarantee
  • 4.5 hours on-demand video
  • 14 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Develop effective eCommerce plan
  • Learn Consumer Rules for eCommerce
  • Find out best designs for eCommerce site
  • Understand Your Buyer Behaviour
  • Utilize social media and email marketing in a proper order
  • Utilize ninja advertising techniques
  • Get more traffic with Google Ads
View Curriculum
  • No Previous Experience Required
  • Computer/ Laptop/ iPad etc.
  • And...Hunger to Learn!

Welcome, Welcome and again Welcome.

You are at the right place if you have thought about starting an eCommerce business. The good thing about eCommerce business, you don't have to quit your job while setting it up. You can do it as a side business until you start earning your salary, so then you come on board full time.

So, if you are at that stage, join this course, so then you'll learn the basics. However, if you've already quit your job and have a fully functioning eCommerce website, and now you don't know what's the next step, then again WELCOME ON BOARD!

This course provides a practical understanding of the most important tools and techniques for the creation, operation and management of an eCommerce business. It is designed to provide YOU with a conceptual and hands-on knowledge of such critical areas as:

  • Introduction to eCommerce
  • Planning for eCommerce
  • Consumer Rules for eCommerce
  • Guide to Setup eCommerce website
  • Understand Why People Buy
  • Lead Management
  • Traffic via SEM
  • Traffic via Social Media
  • Traffic via Ninja Tactics
  • Going Viral with Your Online Store
  • And Building Relationship via Email

The course is easy to chew, each lesson will take around 5-10 minutes. The entire course clocks in around 5+ hrs. So, why not to learn new skills this weekend?

Who is the target audience?
  • This course is relevant to anybody who is responsible for developing and implementing online marketing projects.
  • If you are a startup or small business in eCommerce, this course will be your guide to success.
Compare to Other E-Commerce Courses
Curriculum For This Course
55 Lectures
Introduction to eCommerce
7 Lectures 43:44

Consumer Rules if you sell online

What makes eCommerce a success - Part 1

What makes eCommerce a success - Part 2

Guide to setup eCommerce website

Customer Journey
Introduction to Sales Processes
8 Lectures 01:03:21
Understanding Why People Buy - Part 1

Understanding Why People Buy - Part 2

Creating a Need for Your Product - Part 1

Creating a Need for Your Product - Part 2

Effective Landing Pages that Sell

Lead Management & Nurturing

Web Traffic on a Micro Budget - Part 1

Web Traffic on a Micro Budget - Part 2
Search Marketing
8 Lectures 01:06:54
Analyzing Your SEO - Part 1

Analyzing Your SEO - Part 2

Link Building & Analytics

Keyword Analysis - Part 1

Keyword Analysis - Part 2

Search PPC vs Target PPC

The Science of PPC - Part 1

The Science of PPC - Part 2
Ninja Marketing
10 Lectures 49:28
Google's Remarketing Tool


Google's Network Sites

Ad Extentions & FBs Sponsored Stories

Micro-Macro Conversions

Six Months Plan

Basic Understanding

Benefits and Ways of Partnerships

WoM is Powerful

How do you get your message GO Viral? 10 Techniques
Email Marketing
8 Lectures 59:38
Strengths & Weaknesses / Pros & Cons - Part 1

Strengths & Weaknesses / Pros & Cons - Part 2

Defining goals and objectives of an email campaign

Structuring Effective Email Messages - Part 1

Structuring Effective Email Messages - Part 2

Planning and creating email campaigns

Timing & Frequency

Trigger emails
Supplementary materials
14 Lectures 00:00
Introduction to eCommerce
53 pages

ZMOT Handbook
74 pages

New Customer Journey
12 pages

Selling Online China
19 pages

Mobile Advertising Handbook
24 pages

Integrating Mobile Strategy
16 pages

How Mobile is Changing Your Marketing Strategy
10 pages

eCommerce Questions
62 pages

Dynamic Remarketing Guide
7 pages

Guerrilla Marketing Tactics
48 pages

21 ways to increase traffic
13 pages

Affiliates & JVs
19 pages

Adwords Step by Step
38 pages

Guide to Email Marketing
4 pages
About the Instructor
iMarketer Training
4.0 Average rating
482 Reviews
18,268 Students
37 Courses
Internet Marketing 101

iMarketer Training is an educational center based in London. We helped many students in the UK to start with their internet marketing campaigns and now we're here to help YOU. Internet Marketing is a phenomenon of our age. In the current business world, no marketing strategy is complete without internet marketing component. However, at iMarketer Training we advice you to start with complete basics.

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4. Email Marketing

5. Content Marketing & PR

6. Sales Management Funnel

These are detailed courses which will boost your internet marketing knowledge level from beginner to intermediate. After intermediate level we will start sharing with you our recommendations on the next steps to take, so that you grow further. We will invite you to attend open webinars to boost your level up to advanced.

So...are you ready to take your first step? Start with Internet Marketing 101 course. All these courses are suitable for anyone wishing to start with internet marketing, even if you are a student studying for a marketing degree, entrepreneur, a small business owner or a marketing professional. If you've been mostly involved with traditional marketing, 2014 is your year to start getting involved with Internet Marketing.

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Take Action and Jumpstart with these courses. If you want to learn few courses at a time, we have gathered together individual courses into packages.