Become a Digital Marketer in 10 days!

10 days challenge to learn digital marketing for non-marketer startups, freelancers and entrepreneurs. Start today!
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  • Lectures 117
  • Length 8.5 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 10/2015 English

Course Description

Where do you start if you want to develop a digital marketing strategy?

A digital marketing strategy is an absolute given for any company trying to market itself online.

The small business community is all abuzz about Digital Marketing.

Everyone is rushing to blog, tweet and use Facebook and Instagram. But what is all this buzz about ? Are these new tools really all that helpful? Just before starting 2016 as an entrepreneur, a startup, you must have a clear idea of what digital marketing is and how you can leverage it to grow your business. So, your new year will start with new strategy.

Join our 10 days marketing challenge to become a digital marketing expert, because digital marketing is more than just having a nice website. It is set of strategies that are designed to bring people to your website and convert them to customers.

Millions of people are using the Internet each day and searching for the products and services you provide. So it is no doubt you need it. This 10 days marketing challenge is your stepping stone to your bright future!


Digital marketing skills are also in serious demand; if you are thinking of a career in this field then you will need the sufficient knowledge and adequate experience.

With the above you will be in demand for a digital marketing industry and will be able to apply all aspects of marketing knowledge to produce great marketing strategies.

Studying can be flexible and can work around your existing commitments. So, don't hesitate, start your 10 days marketing challenge today to succeed tomorrow.


What are the requirements?

  • Day 1 - Start with a Landing Page
  • Day 2 - Set up a Blog
  • Day 3 - Find Your Keywords
  • Day 4 - Set up Analytics Reporting
  • Day 5 - Find Your Buyer Persona
  • Day 6 - Promote via Viral Social Campaigns
  • Day 7 - Promote via Ninja Display Ads
  • Day 8 - Promote via Email Copy
  • Day 9 - Promote via Affiliate Partners
  • Day 10 - Promote via Gamification Marketing

What am I going to get from this course?

  • Learn how to identify your KPIs, Objectives, Targets
  • Learn more about your target audience
  • Learn Social Media Marketing and how to go VIRAL
  • Attract and retain customers by consistently creating valuable content
  • Start Your Blog and Analyze, Measure Your Efforts with Analytics
  • Learn how to run your first contest on Facebook
  • Learn digital advertising techniques
  • Learn how to measure your site's success with web analytics
  • Develop social presence and advocate brands effectively
  • Know how to plan, create and implement a marketing strategy

Who is the target audience?

  • This course is relevant to anybody who is responsible for developing and implementing marketing strategies.
  • You should take this course only if you commit to getting the RESULTS you want and the TIME for what matters most to you, It’s YOUR MOMENT to take your Passion and make it happen!

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Day 1 - Start with a Landing Page
Welcome to the Course!
Preview
01:24
Introduction to Landing Pages
02:19
What makes a good landing page?
02:53
Define your goals and success metrics
02:00
Essential Elements: Killer Headline, Suheadline
03:25
Essential Elements: Images, Video, Social Proof
02:38
Essential Elements: CALL TO ACTION & AIDA
04:40
Essential Elements: Reinforcement statement to maintain interest
03:08
Every word counts
04:29
Psychology of Landing Page Design
02:48
FUN part: A/B Testing
03:48
Your confirmation page
01:22
In Conclusion
00:55
Section 2: Day 2 - Set up a Blog
01:41

Here you will find a brief introduction to the course.

04:37

Have you thought about starting your own blog? Here you will find the first steps in doing so.

04:02

Your blog should have a purpose.

04:14

Before you start your blog, have a think what blogging platform to build it on. Here we have an in depth guide to help you decide which is best for you.

04:03

Continue from Part 1

04:15

Writing a plan for your blog is not mandatory but if you have one you will set your blog for success.

04:19

Continue from Part 1

04:00

Here you will find things you should know to write your first post.

04:33

SEO is about content, keywords and linking, Let's explore it deeper.

05:58

Here you will find step-by-step techniques on how to promote your blog post.

03:36

Continues from Part 1

06:54

Just writing and publish your blog post and sharing it isn't enough, you should learn how to measure it too.

01:36

We are wrapping up our course in this lesson. Thank you for attention :)

Section 3: Day 3 - Find Your Keywords
01:56

Hi there. Welcome to our Search Intent course. In this lesson explore what you will find in this course.

06:46

A Challenge for Both Marketers and Search Engines ... strategy around SEO and search rankings is to understand your audience, your searcher!

05:55

There are Categories of Searcher intent that you must know.

04:31

Have you heard about semantic approach? Time to explore it.

05:05

With this lesson you can create your stemming keywords

05:07

Here we will discuss how to optimize content and earn trust while focusing on user intent.

03:17

Continues from previous lesson.

01:10

Time to wrap up after spending 40 mins exploring your search intent :)

Section 4: Day 4 - Set up Analytics Reporting
03:15

Afraid of Analytics? Don't Fear Analytics, We'll Make It Simple For You!

05:00
Analytics is as important as having business objective, whatever is the purpose of the website you need analytics.
06:13

Here you will fin Glossary of commonly used terms in Analytics to help you sort your way through your Web Analytics Program and increase your Website visibility.

03:32

Continues from previous lesson.

04:54

In this lesson you will learn how to measure your site's success.

05:07

There are important points you have to consider before you even download your Google Analytics code.

04:21

In this Lesson We will Define Your KPIs, Targets and Dimensions.

02:35

Here we will define your segments :)

05:15

In this lesson we will share with you the main key performance indicators that you can apply to your business immediately.

03:17

Continues from previous lesson.

04:00

Here you can crunch the numbers and slice and dice your leads.

Section 5: Day 5 - Find Your Buyer Persona
Course Overview
02:43
Introduction to Buyer Personas
06:38
How to Profile Your Personas
09:02
Differences between Buyer & User Personas
06:02
Putting Your Personas to Work
04:31
Segmentation & Personas
06:36
Creating a Persona Focused Content
05:55
Case Study
04:34
Section 6: Day 6 - Promote via Viral Social Campaigns
01:47

Hi everyone! Welcome to our Viral Marketing course.

03:00
Word of mouth is even more important now because of the web, learn more in this lesson.
03:17

Have you heard about three E's on how to go viral with your message?

06:54

Here you will find details of Johan Berger's 6 STEPPS

06:27

Find your audience with this lesson

03:49

Caring community provides a warmth. Learn how to find your community.

04:35

Continues from previous lesson.

02:10

Learn how to run your first contest on Facebook.

02:31

Continues from previous lesson.

02:48

Don't hesitate to use these five methods to promote your contest.

04:12

This lesson will tell you everything you need to know about hashtags, how to use them on every social network and why we use them at all. Part 1.

06:19

This lesson will tell you everything you need to know about hashtags, how to use them on every social network and why we use them at all. Part 2.

05:27

Here you will find do and don'ts of instagram.

02:10

Have you heard of Snapchat and Meerkat? Time to learn about these platforms too.

03:52

Here you will find insgihts about Snapchat.

06:07

Here you will find insgihts about Snapchat.

04:07

In this lesson you will explore storytelling techniques using Vine.

06:07

Learn more about tools for monitoring, listening and broadcasting on social media

03:53

Have you heard about Netvibes? Time to explore this tool.

05:41

Use hootsuite for your efficiency.

01:20

Sadly, we are wrapping up our viral marketing course in this lesson. Good bye.

Section 7: Day 7 - Promote via Ninja Display Ads
06:33

This lesson will introduce your Google's remarketing tool.

05:19

Details continued from previous lesson.

04:36
All of the places where your AdWords ads can appear, including Google sites, websites that partner

with Google.

03:34

Here you can find details on how to advertise your product or service with ad extention and FB sponsored stories.

06:21

Learn how to track your micro macro conversions.

05:28

Create your 6 months plan with this lesson.

04:28

Basic Understanding of Ninja Marketing.

04:37

Explore benefits and way of different types of partnership.

03:12

Learn here why we think Word of Month (WoM) is powerful.

05:20

Here you will find 10 techniques on how to get your message go viral.

13 pages

Here is a guide on how to increase your website traffice. 21 ways.

Section 8: Day 8 - Promote via Email Copy
Welcome to the Course!
Preview
01:37
Email is Personal
04:24
What to write about in my emails?
02:54
Who, What, When?
05:34
Effective Email Subject Lines
04:54
The Email Ingredience
04:13
Long Or Short Email Copy?
02:24

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Instructor Biography

iMarketer Training, Internet Marketing 101

iMarketer Training is an educational center based in London. We helped many students in the UK to start with their internet marketing campaigns and now we're here to help YOU. Internet Marketing is a phenomenon of our age. In the current business world, no marketing strategy is complete without internet marketing component. However, at iMarketer Training we advice you to start with complete basics.

TAKE BABY STEPS and learn basics of SEO, basics of Social Media and basics of Email Marketing. Only after tackling the basics go the the next level. SOUNDS SIMPLE right? But...most of self starters' mistake...they mix media and mix learning levels up. It is very hard to recognise at what level of internet marketing you are right now ... which will prevent you from learning your steps effectively.

With iMarketer Training we make sure you do not jump the queue. You follow the order and shape your learning curve nicely. We have created 6 high quality, easy to chew courses for you, where you learn all the basics and much more. Here are 6 pillars of effective internet marketing:

1. Internet Marketing 101 & Social Media

2. Search Engine Marketing (SEO & PPC)

3. Social Media Marketing

4. Email Marketing

5. Content Marketing & PR

6. Sales Management Funnel

These are detailed courses which will boost your internet marketing knowledge level from beginner to intermediate. After intermediate level we will start sharing with you our recommendations on the next steps to take, so that you grow further. We will invite you to attend open webinars to boost your level up to advanced.


So...are you ready to take your first step? Start with Internet Marketing 101 course. All these courses are suitable for anyone wishing to start with internet marketing, even if you are a student studying for a marketing degree, entrepreneur, a small business owner or a marketing professional. If you've been mostly involved with traditional marketing, 2014 is your year to start getting involved with Internet Marketing.

Gain immediate and long term brand recognition using tools available on the internet. Learn to set up your campaigns and maintain them, learn to deliver your content, advertise or promote your products and services for free. No matter what is your brand, product or service, never forget, with internet everything is possible!

Take Action and Jumpstart with these courses. If you want to learn few courses at a time, we have gathered together individual courses into packages.

Ready to start learning?
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