I have a Ph.D. in Psychology and decades of experience as a behavioral scientist, applying psychology to the design of digital products. I'm a consultant to Fortune 1000 companies, start-ups, and educational and government organizations.
A client once referred to me as "The Brain Lady", and it stuck. Probably because I like to teach and consult about brain science.
I'm currently the Founder and Principal of The Team W. I consult, coach, teach, and speak about behavioral science, brain science, psychology, design, innovation, and user experience. I've been lucky enough to travel around the world as a keynote speaker.
I am also an Adjunct Professor at the University of Wisconsin.
My clients include Disney, Amazon, The Mayo Clinic, Zappos, the Federal Trade Commission (USA), and the European Commission.
I like to write books, including: 100 Things Every Designer Needs To Know About People, How To Get People To Do Stuff, 100 Things Every Presenter Needs To Know About People, and Neuro Web Design: What makes them click? I blog at my own website and I blog for Psychology Today.
My work over the years has included the design of websites, software, medical devices, TV ads, physical devices, experiences, and physical spaces to make them persuasive, usable and motivating.
I live in Wisconsin, USA, with my husband. My two children are grown and “launched”. When not teaching, speaking, writing, or blogging, I perform in community theatre, sing jazz, read books, and I'm an avid movie watcher.
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Whether you are making a pitch to venture capitalists to fund your project, your boss to let you lead the next project, a prospective client to close a sale, or the local government officials about recycling, you want to make a presentation that is persuasive, inspiring, and motivating. Why is it that some presentations are boring and others are riveting? That's what you are going to learn in this course. Whether you are new to presenting or an experienced speaker, this course will teach you how to go to the next level and beyond.
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This class is a must for any person who does any sort of presenting. It is thorough and engaging and I highly recommend it.
I have had the opportunity to present many times to different size groups, but these tips were so very good for me to consider as I prepare for my next Keynote. Simple, effective, and logical, I really enjoyed the course!