Basics of Facebook Marketing

Know the Fundamentals of Facebook Platform
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  • Lectures 13
  • Length 1.5 hours
  • Skill Level Beginner Level
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 2/2016 English

Course Description

Facebook is now the biggest Social Media Platform in Digital Marketing. Facebook provides the chance for a business to engage with their target audience, that more traditional forms of marketing could not offer.

The main advantage of marketing on Facebook is that brands can have two way communication with customers. Brands can influence customer behavior and promote themselves to customers. Facebook is an ideal platform for content sharing with potential for viral marketing effects.

Now, this is a very basic course on marketing on Facebook. This will give you the basic introduction to the various aspects and the importance of Facebook marketing.

NOTE : New Lectures are added regularly as per the course structure.

What are the requirements?

  • Willingness to spend time in pursuing the course

What am I going to get from this course?

  • Desire to know about Facebook Marketing
  • Understand the importance of marketing on Facebook

Who is the target audience?

  • Those who are new to marketing aspects of Facebook
  • Not for those who have knowledge about Facebook Marketing

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Section 1: Brief Introduction
Introduction to Course
Section 2: Importance of Marketing on Facebook
Benefits of Facebook Marketing - Part 1
Benefits of Facebook Marketing - Part 2
Benefits of Facebook Marketing - Part 3
Benefits of Facebook Marketing - Part 4
Section 3: Statistical Details of Facebook
Few Statistical Data of Facebook Platform Part 1
Few Statistical Data of Facebook Platform Part 1
Section 4: Six Core Coals of Facebook Marketing
Building a Loyal & Engaging Community
Listing Needs and Interests of Customers
Scrutinizing Opinion of People about the Brand
Motivating Call to Action
Increasing Online Exposure
Promoting the Brand

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Instructor Biography

Girijan Raghavan, Online Tutor

I am an Engineer by profession. I got fascinated with Digital Marketing a couple of years back. I have been doing a lot of research and analysis in this field.

Digital Marketing is an evolving field which is changing and advancing rapidly. New technologies and platforms are coming up into the market taking competition to higher levels for marketers.

I am a passionate follower of Digital Marketing. I am still a learner and always will be because of its evolving nature.

I want to exchange my knowledge with others as I feel that in the process of sharing I shall only be gaining further knowledge.

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