App Store Optimization: Basics
4.3 (22 ratings)
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App Store Optimization: Basics

Smart App Store Optimization | Get More Downloads in App Store
4.3 (22 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
2,160 students enrolled
Last updated 9/2017
English
English [Auto-generated]
Current price: $12 Original price: $195 Discount: 94% off
4 days left at this price!
30-Day Money-Back Guarantee
Includes:
  • 39 mins on-demand video
  • 20 Articles
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion

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What Will I Learn?
  • Optimize Mobile App for App Store Market Like Apple App Store, Google Play Store.
  • How to Analyze Own App Core Keywords
  • How to Find Competitors Keywords through Handy Tutorial on Web Services like Appannie, SensorTower
  • Difference in ASO Perspective : Google Play Store & Apple App Store
  • How to Market Smartly Your App in front of Global Audience
View Curriculum
Requirements
  • Willing to have more downloads in App Store.
  • Willing to have more money through App Store.
Description

ASO is the most powerful & cheapest marketing tool to get millions of downloads in app store.
If you are not using ASO, seems you are missing one of the most important marketing technique available to you.

In this course, I have shared cool tips & tricks those helped me to get 5 millions plus download from app store.

This course organized as

ASO Basics

  • Base components of ASO
  • Importance of ASO | Why we should learn ASO
  • ASO Principles

ASO Keyword Research Process

  • The whole ASO Keyword research process in 10 steps
  • Utilize long tail keyword
  • Practical example of ASO tools for Keyword Research like Appannie, SensorTower 
  • Practical case study ASO in Apps & Games

Practical ASO Implementation along with cool tricks in

  • App Title
  • Keyword Field
  • App Description 
  • App Short Description 
  • App Icon
  • App Screen Shots
  • App Localization
  • App Preview Video
  • Review & Rating

Difference factor regarding ASO in Market Places

  • Google Play Store vs. Apple App Store
Who is the target audience?
  • Mobile App Marketers
  • Entrepreneurs
Compare to Other App Store Optimization Courses
Curriculum For This Course
+
Introduction to ASO
5 Lectures 08:56

Quiz: Intorduction to course
1 question

Suggestion Request
00:22


Quiz: What is ASO?
2 questions


Quiz: Why ASO Important?
2 questions

Section Summary: Introduction to ASO
00:30
+
ASO Principles
2 Lectures 02:52
Principles of ASO
02:27

Section Summary: ASO Principles
00:25
+
ASO Keyword Research Process
12 Lectures 14:47
How to determine your app's ASO is completed?
00:12


Use Long Tail Keywords
01:05

Example of Long Tail Keywords : Talking Tom 2 App
00:28

Using AppAnnie to find competitor app's keywords
01:10

Using SensorTower to find competitor app's keywords
00:45

Using SensorTower - Keyword Ranking
01:09

Using SensorTower - Keyword Research
02:49

Using SensorTower - Keyword Suggestion
01:09

Using SensorTower - Keyword Localization
01:24

Case Study of 5 million downloads - Super Bird-Let.Go
00:41

Quiz: ASO keyword research process
2 questions

Section Summary : ASO Keyword Research Process
00:40
+
ASO Implementation
19 Lectures 21:19
ASO: Cheat Sheet (Apple App Store)
02:08

ASO: Cheat Sheet (Google Play Store)
02:15

ASO in App Title
02:28

ASO in Keyword Field
02:24

App Title: Important Points
00:23

Keywords Field: Important Points
00:33

ASO in App Icon
03:17

App Icon Design : Important Points
01:27

ASO in Short Description
01:10

App Short Description: Important Points
00:08

ASO in Description Field
02:17

App Description: Important Points
00:14

ASO In Screenshots
01:09

App Screen Shots: Important Point
00:14

App Preview Video: Important Points
00:17

Important Resources for App ScreenShots
00:10

App Rating & Review: Important Points
00:15

Tools for analyzing rating & reviews based on language
00:17

App Localization: Important Points
00:09

Quiz: ASO Implementation.
4 questions
+
Google Play Store vs. Apple App Store in ASO
1 Lecture 02:22
ASO: Apple App Store vs. Google Play Store
02:22

Quiz: ASO: Apple App Store vs. Google Play Store.
3 questions
+
ASO vs. SEO
1 Lecture 00:12
ASO vs. SEO
00:12
About the Instructor
Creative Online School
4.4 Average rating
63 Reviews
3,673 Students
3 Courses
Creative & Engaging Online Courses

Creative online school offers a huge and ever growing range of high creative, quality and engaging learning solutions that teach using studio quality narrated videos backed-up with practical hands-on examples and comprehensive working files. All courses are created by trained educators and experts in video based education.

The emphasis is on teaching real life skills that are essential for progressing in today's commercial environment.