15 advanced SEO tips & tricks from an ex-Googler

Ex-Googler Jonas Weber shows 15 real case studies of big and small companies which had huge ranking problems in Google.
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  • Lectures 21
  • Length 1.5 hours
  • Skill Level Intermediate Level
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 3/2016 English

Course Description

In this course 15 advanced SEO tips: not every ranking problem is a penalty, the ex-Googler Jonas Weber (Search Quality team) & SEO expert (over 10 years experience in SEO) gives you special and advanced tips about different ranking problems from real client case studies and how he solved them. Most of them have nothing to do with updates like Penguin or Panda. It is important to have the perfect technical setup that nothing can happen. You need years to build great and sustainable rankings but you can destroy them in a very short period of time.

  • Exclusive ex-Googler advice out of over 10 years of experience in the field of SEO
  • mainly for intermediate and advanced SEO’s
  • learn out of others mistakes and don’t do them yourself
  • some SEO disasters in this course did cost millions of USD
  • learn about advanced best practices in SEO and double check your website if everything is setup correct
  • avoid cost intensive mistakes it is enough that others had to suffer. You can learn and benefit out of it!

What are the requirements?

  • this training and tips are for advanced search engine optimizers and also SEO experts. So intermediate understanding of SEO is necessary

What am I going to get from this course?

  • I present real client case studies, so no theories but practical SEO 100 %
  • you learn how fast little SEO mistakes have a huge negative impact on your rankings and how to avoid it
  • you learn about different ranking problems in Google and how to solve them
  • I'am not only presenting the problems but also the solutions!

What is the target audience?

  • SEO's in general who are interested in interesting case studies
  • Online Marketing professionals
  • SEO professionals
  • web developers who are familiar with SEO & Google optimization
  • web designers
  • SEO strategists
  • SEO agencies

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Start Here
Introduction
00:36
Section 2: 4 quick facts to start
Manual penalties vs. filter/algorithm
02:32
Algorithmic changes
01:08
Healthy vs. sick pages of a website
05:41
The process chain of a search engine
01:37
Section 3: Advanced SEO tips: ranking problems in Google & solutions
Get noindex and nofollow right
04:00
Wrong crawling setup kills PageRank
03:39
Never change all at once, you might destroy your business!
06:37
Change for a better new domain from one with plenty of authority?
04:34
Over optimization with commercial keywords
13:53
Not enough brand traffic might harm your rankings
03:37
Too many indexed pages may become a boomerang
04:01
Sometimes Google does't trust you but external sources
03:26
To many wrong redirects to the homepage act like a rollercoaster
03:12
Partial domain relocation as a Penguin solution
05:52
Your database is you content asset
03:41
Unique content is not always unique content
03:05
hreflang tag is the new power tag
03:26
The double filter -> you're screwed!
02:32
Mobile censorship is not a solution
01:35
Section 4: Added value
Free SEO tips from an Ex-Googler - good investment
01:01

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Instructor Biography

Jonas Weber, Over 10 years SEO | Ex-Googler | Google Developers Expert

Deutsche Version am Ende / German version at bottom

Jonas Weber is a freelance SEO & Google consultant based in Munich, Germany. Prior to that he worked for the Search Quality team at Google in Dublin, Ireland which is responsible for the quality of the natural search results. He also co-founded the online marketing agency webhelps and worked for companies such as Lufthansa German Airlines and Bertelsmann Media Group.

Jonas holds a master’s degree in business administration from University of Tübingen, Germany and École Supérieure des Affaires in Grenoble, France. He presented at several SEO conferences, such as BrightonSEO, SMX Munich, Inside Google in London, OMCap Berlin, SEOktoberfest, SEOCampixx, SEOkomm, SEMSEO and A4U Expo. He also gives ongoing lectures about Search & Google at the entrepreneurship centers of Ludwig-Maximilians-Universität München and Technische Universität München.

Jonas Weber ist selbstständiger Suchmaschinenoptimierungs (SEO) & Online Marketing Berater. Er hat davor unter anderem bei Google im Search Quality Team in Dublin, Irland gearbeitet.

Des Weiteren war Diplom-Kaufmann Jonas Weber im Online Marketing bei Großkonzernen wie Lufthansa und Bertelsmann tätig. Sowohl auf vielen Branchen-Konferenzen als auch an den Entrepreneurship Centern der LMU und TU München hält er jährlich die Fachvorträge zum Themenbereich Suchmaschinenoptimierung (SEO).

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