Active Listening: 4 Elements to Boost Your Business!
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Active Listening: 4 Elements to Boost Your Business!

Stop Hearing; Start Listening. Transform Your Business Now.
4.9 (5 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
461 students enrolled
Created by Everett Bowes
Last updated 7/2017
Price: Free
  • 31 mins on-demand video
  • 8 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Transform your leadership.
  • Increase workplace efficiency.
  • Radically boost employee retention.
  • Improve team dynamics.
  • Understand the negative impact of multitasking while listening.
  • Learn why we are physically drained after hours of active listening.
  • Learn the pitfalls that interfere with active listening, and how to avoid them.
  • Learn how to instill confidence in others while they are speaking, and why.
  • Improve your promotional advancement potential.
  • Learn how improvements in conversation skills can impact your organization.
View Curriculum
  • An open mind, a spirit of self-inspection, and willingness to improve yourself.
  • A desire to improve your business (and personal) relationships.

Everyone hears, but few listen.

Active listening is the key to increasing leadership equity, unlocking employee retention, increasing workplace efficiency, and so much more!

What was once considered an innate ability (a trait everyone was born with) has now become a specialized skill; something that takes effort, practice, and intentionality.

Did you know there are four components to active listening? Furthermore, did you know that missing one of the four components means you’re not listening?

“Have you ever noticed how the most intriguing individual in the room seems content to listen sooner than speak?”  ~ Richelle E. Goodrich

Listening used to be an art. Today active listening is a skill that has become a competitive advantage!

In today’s fast-paced, always-on world we have become a generation of distracted people. On top of that, we multitask while multitasking. 

This course shows you the 4 Elements to Active Listening using a clever memory device that will help you keep this skill at the top of your mind.

In addition I offer you practical steps and tips to help you change the way people perceive your listening skills.

This fun, fast-moving, information-packed course will move the needle in your business (and personal) relationships!

Listening used to be an art. Now it’s a skill. Don’t be left behind. Stop hearing. Start listening.  I’ll see you in class!

Who is the target audience?
  • Anyone wanting to improve their work or personal relationships
  • Anyone in a leadership position
  • Business leaders, owners, managers, and executives
  • Anyone working in sales or retail
  • Entrepreneurs and thought-leaders
  • Church & Ministry staff
  • Students, Interns, Recent college grads
  • Milenials
  • B2B professionals
  • Customer service personnel
  • Family members, husbands, wives
  • Team members and co-workers
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Curriculum For This Course
1 Lecture 01:28
Foundation of Active Listening
1 Lecture 02:09

In English, like some other languages, we write our words phonetically: that means to spell words we place letters beside other letters, each having their own “sound”. In a phonetically spelled language the combination of sounds is how we form words. 

However, the Chinese writing system is different. Instead of constructing words by combining “sounds”, they build words by combining symbols, or characters. Each character represents an entire word. 

There is an amazing business lesson to be learned by breaking down the Chinese word for “Listen” into its four individual symbols.  

In this course we will investigate each of the 4 components of the Chinese word “Ting”, and get an incredible picture of a truly valuable skill called “active listening”.  

It sounds so simple but in reality listening is really hard! Finding someone who really listens is rare.  

Did you know active listening has the power to transform your leadership, team dynamics, workplace efficiency, employee retention, your promotional advancement, and so much more?!

In each lesson I’ll unpack one of the 4 necessary components to listening, and give you practical challenges to test your active listening skills.

Everybody wants to believe they are a good listener. But as you take this course I challenge you to be incredibly self-aware and evaluate how well you really do at each of these components. And as you’ll see during the course of this teaching, if you come up short in just one of these four, you aren’t listening.

If you’re feeling incredibly brave there is even a downloadable form you can use with your co-workers, allowing them to rate you (anonymously) on each of the four principles! (Check out the bonus video for more detail on that.)

Calvin Coolidge said “It takes a great man to be a good listener.” 

So, ladies and gentlemen, are you ready to rise to greatness? Are you willing to look at one of the most basic relational skills and see how you’re really doing?  If you’re ready to transform your workplace relationships let’s dive in to the first lesson!

Foundation of Active Listening
2 Lectures 03:53

“Listening is loving”  François Lelord 

The first component of listening is “ears”. This is the most obvious aspect of hearing, but it’s the least important part of active listening.


Remember, 80% of our communication is non-verbal! If you are only “listening with your ears” you risk misinterpreting 80% of what someone is trying to say.  Here are some ideas to help you combat the most common listening mistake.

Ears: Best Practices
2 Lectures 03:58

“Listen with your eyes as well as your ears.”  Graham Speechley

Most of us can recall moments in our lives when our parents said, “look at me when I’m talking to you.” As an adolescent you probably responded defiantly, saying, “I am listening!” Now that we are parents we understand this better: when kids aren’t looking, they aren’t listening. Well, this same principle applies to everyone, not just kids.


“One of the most sincere forms of respect is actually listening to what another has to say.”  Bryant McGill.

Since our eyes indicate where our thoughts are eye contact with the person speaking is one of the easiest ways we can pay respect to the person talking, and one of the fastest ways the speaker gains confidence that connections are being made.

Here are some great tips on what you can do to ensure success in this area!

Eyes: Best Practices
2 Lectures 05:00

“The ears and the heart are connected, it’s true, for when ears open wide, the heart opens up too.” Richelle E. Goodrich, Slaying Dragons

When we “listen with our heart” our faces and body react differently to the words we hear. This lesson unpacks the importance of heart-listening, what it means, and how it can transform your relationships.


In the business world “listening with your heart” can be the key to unlocking employee retention! Watch this course to see what research in the military and private sector revealed, and what you can do about it.

Heart: Best Practices
1 Lecture 02:26

“Listen with the will to learn.”  Unarine Ramaru

With today's fast-paced, digital lifestyles we often pride ourselves in our abilities to multitask. In fact, it’s one of the top bullet points on most resumes today. But here’s the sad reality: 

  1. Studies show people are not as productive while multitasking as they often think.
  2. When it comes to feeling heard, no one wants to talk to a “multitasker”.

Today, there is a skill that is gaining more importance than multitasking: and that skill is "Focus".

5 Lectures 12:13

A summary of this course, and a challenge for greater impact.


Additional information about two more possible interpretations, as well as a note about my analysis of Mandarin Chinese.

Additional notes about "Ting"

A note about additional resources including the  Co-Worker Questionnaire

Time for some self-awareness!!

Use this questionnaire to survey your co-workers.  You can do this as a team building exercise where everyone has their own questionnaire, or simply do this on your own.  Be sure to let your team know that their honest feedback is valuable to you, and you are open to whatever feedback they give.

You can print these out and have a box on your desk where they can deposit their replies, or simply let someone else collect the responses at their desk.

No matter how you do it, here are the questions!  If you score a 5 on all four questions then you really don't need to take this course.  

Remember, if you get anything less than a 5 on all four questions, "you aren't listening."

Good luck! Let me know the results you get!!

Bonus and Freebies

As an added exercise play this video (with no sound) and think about how you can apply each quote to your relationships today. 

(This video is downloadable, so feel free to play it everyday and to allow it to serve as a challenge and reminder.)

Challenging Quotes

I get feedback from students who say they like to get to know their instructors a little bit better, so this short video is intended to help you get to know me, my background, and my teaching style a bit better.

About Me
About the Instructor
Everett Bowes
4.6 Average rating
54 Reviews
1,694 Students
3 Courses
Brand Strategy & Creative Consultant

Hello! My name is Everett and I'm a Brand Strategy and Creative Consultant with over 20 years of experience helping companies brand boldly, create confidently, and connect deeply with their audience.

All throughout my career I've been called a natural-born-teacher. I love breaking down complex ideas into simple, easy-to-understand concepts that students can remember and apply immediately. My teaching is practical and delivered in a conversational manner. 

I enjoy teaching a broad spectrum of topics, including branding, social media, positioning and strategy, creative production, leadership, and business soft skills.

I respect the investment my students make by taking my classes so I pack each course with fast-paced, information-rich content. I speak quickly, and get to the point as fast and efficiently as possible. My delivery is conversational and animated (since I know my topics well, and I’m passionate about them), so I’m sure you’ll love your class experience with me!

Also, I like my courses to have a higher degree of production value and quality and I hope you will see that as you take my courses.

I am an active instructor and I enjoy engaging with my students enrolled in my classes. So, I encourage you to comment or message me directly as questions pop up!

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