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Learn the basic concepts, tools and strategies to get your content on the first page of the search engines.
Build a strong foundation in Keyword Research with this tutorial for beginners.
Learn how to find the keywords your clients are using to find your product and/or service
Build a list of your most profitable keywords with this one quick and easy strategy
Learn the strategies that others pay thousands to have agencies perform
Learn how to find your competitors keywords and legally use them as yours
Learn strategies on where to place keywords that will get your content noticed
Learn this process step-by-step while looking over the instructors shoulder
Learn and Master the Strategy that is Essential in Today’s Digital Economy.
Learning the fundamentals of keyword research puts a powerful and very useful tool in your hands. Knowing which keywords your clients use to find your products and /or services online is an essential skill that makes anyone who masters keyword research invaluable.
Content and Overview
This course contains 12 lectures and over 2 hours of content. It’s designed for anyone, regardless of experience level, who wishes to learn a skill that is in high demand.
Students will learn step-by-step how to research keywords that their clients are using to find their products and/or services online. By using the strategies taught in this course, the student can literally place their products and/or services in front of a lot of traffic, just by knowing which keywords people are searching with.
Starting with logging into Google Adwords, this course will take you through how to use targeting of keywords to downloading the most profitable keywords into your marketing machine. By going through this course, you’ll gain invaluable insights and a strong understanding of the importance of keywords in the digital economy.
With the basics mastered, the course will take you through finding your competitors keywords, how to calculate your most profitable keywords and how to rank keywords based on Average Monthly Search Volumes. Then the course shows you how to get your content on the top of search engines quicker by using a little know strategy called localization.
What this course is not:
I do not cover items that are freely published by Udemy as these are available for free from Udemy. I present you with real evidence of what works to get views which turn into sales which turn into repeat sales.
I will not "look at keyword list" and "tell you what's wrong". I don't know your niche, target market or your knowledge - and it would be reckless of me to advise you. You must have something (anything!) you can market and/or sell online or be selling currently online.
I won't teach you anything that in any way breaks Udemy's terms, rules, conditions etc, whether they are written or implied - I value my Udemy earnings too much!
This course is not backed or produced by Udemy - it's all my own work ... but the excellent Udemy staff are there to help you, too, of course!
But, if you want my personal "insider" information - you need to get this course now ... right this minute.
Every minute you delay is actually COSTING you money ....
Not for you? No problem.
30 day money back guarantee.
Learn on the go.
Desktop, iOS and Android.
Certificate of completion.
|Section 1: Introduction To This Game Changing Course.|
This is brief overview of what you are going to learn and gain by taking this course.
|Section 2: Step 1 & Step 2: Using Google Keyword Planner Tool|
I will show you how to log into your Google Adwords account or create a new account and use the power of Google to delivery you the exact keywords to get your content to the top of Google Search Results.
I continue with my explanation and show you how to download your selected keywords in Excel format.
I show you how to identify the best possible keywords that your target market is using to search for products and services based on monthly volume and competition. I then show you how to download your selected keywords into your spreadsheet for further analysis.
|Quiz 1||12 questions|
Let us see what you have captured
|Section 3: First Page Strategies and Finding Your Competitors Keywords.|
I show you how to set up your keyword spreadsheet with the proper columns to be effective. Once that is done I will show how to sort the keywords you downloaded so your best keywords will rise to the top of your list.
I Show You How To Use A Little Know Strategy To Uncover Keywords That Will Have Your Content On The Top Of The “SERPS” or Search Engine Results Pages (aka - On the First Page Of Google).
I will show you how to use this search tool to fine tune your keyword research process right from the homepage of Google. Adjust the time frame from which content will be pulled from, the reading level of the content and the location of where the content will be pulled from.
I will show you how to fine tune your search even more using a region, a language, reading level and/or file types and usage rights of the content that Google will return.
I Will Show You How To Uncover Your Competitor's Keywords and Then How To Download Them To Use In Your Campaigns-Legally!
Quiz for Section 3
|Section 4: Competitive Analysis - Know More About Your Competitors Than They Want You To.|
I Show You In Another Application How To Find Your Competitor's Competition Along With The Keywords They Have In Common.
I Will Show You Step-by-Step How To Quickly Calculate Profit Per Sale For Branded And Product Related Keywords
In this lecture I will give you some tested suggestions on how and where to place your newly discovered keywords to increase your chances of your content getting on top of Google. These strategies I know your competition is not using.
|Section 5: Let's Wrap It Up!|
|Section 6: Downloads and Resources|
|Lecture 14||1 page|
This is the Brand and Product Spreadsheet used to calulate profit per keyword.
I have has over 20 years experience in finance, business building, real estate investing and online marketing. I am not only a sought-after business coach, an author but also a national speaker, trainer, and life-long entrepreneur who has started several companies. I hold a MSA from Central Michigan University and currently reside as President and Chief Executive of a diversified investment and consulting firm. I started my speaking and instruction career in 1998 when I was tasked to develop, design and deliver training instruction for such clients as Ford Motor Company, General Motors, Lear Seating Systems and Chrysler Corporation. That same attention to detail in creating easy to understand, exciting and informative course materials and presentations has lead me to be involved in joint ventures with the nations’ leading experts in their fields such as Ron LeGrand, Alan Cowgill, Mark Maupin, Justin Lee, Alan Brymer, Todd Morgan, Connie Myers Ziegler, Robert Massey, The Learning Annex, Financial Freedom Network (FFN) Global Publishing, and Alex Gurevich to name a few.
I have also had the honor of being guest speaker for the Entrepreneurial Institute & Resource Center at Wayne County Community College District in Detroit. I have also spoken at local and national Real Estate Industy Associations (REIA)s </p>