5 Step Marketing Plan - Get More Customers
4.3 (12 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
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5 Step Marketing Plan - Get More Customers

People buy things they want from people they know and trust. Your goal is to get people to know you and trust you.
4.3 (12 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
2,224 students enrolled
Last updated 7/2016
English
Current price: $10 Original price: $95 Discount: 89% off
5 hours left at this price!
30-Day Money-Back Guarantee
Includes:
  • 2 hours on-demand video
  • 6 Articles
  • 1 Supplemental Resource
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Know how to get new customers
  • Retain existing customers
  • Understand your market and competition
  • Have a compelling marketing message,
View Curriculum
Requirements
  • Internet Connection
  • Pen and Paper
Description

5 Step Marketing Plan to Get More Customers, Referrals & Make More Money - A Winning Marketing and Sales Strategy for Small Business.

One of the biggest mistakes you can make as a startup/small business owner is to not have a marketing plan. In this 5 Step Marketing Plan Course, you will find a clear, step-by-step marketing plan template that you can easily follow that will help you achieve more growth and success in your business.

This course contains small business marketing strategies. After completing the simple steps and action plans found in this course, you will:

  1. Know your customers
  2. Understand your market and competition
  3. Have a compelling marketing message
  4. Determine your marketing mediums and budget
  5. Know how to get new customers and retain existing customers

With this course you will have all the tools you need to take your business to the next level of success!

Who is the target audience?
  • New Startups
  • Small Business Owners
  • Anyone thinking of starting a business
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Curriculum For This Course
34 Lectures
02:11:40
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Who Should Take The Course & What The Course Is About!
3 Lectures 09:02

This course, 5 Step Marketing Plan, contains small business marketing strategies. After completing the simple steps and action plans found in this course, you will know how to get new customers, retain existing customers and increase revenue.

Preview 03:34


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Step #1: Knowing Your Customers
10 Lectures 32:50

This Lecture covers knowing your customers. You will determine a niche target market, identify problems so you can provide solutions, understand your customer habits-- what they want, what motivates them to buy and where you can find them and create a customer profile.

Preview 00:44

This Lecture will help you understand niche marketing. You will learn what a niche market is and why it's important to target a niche market versus a broad market.

Preview 05:42

This Lecture will help you know how to identify good niches so you can determine the right, profitable niche for your marketing plan.

Identifying Good Niches & Determine What is Right for You
04:27

This Lecture will give you examples of niche markets so you can identify a specific niche market to target.

Niches Market Example
03:17

This Lecture will help you learn how you can discover the peculiar problems you need to solve for your target group.

Ways Of Identifying Problems Peculiar to Your Niche
07:05

This Lecture will point you in the right direction for the type(s) of solution to create!

Identifying Peculiar Problems by Know How Your Niche Is Solving Current Issues
03:04

This Lecture leads you to find the website, forums etc where your target group spend their time. The info gathered here will become useful when you are considering your marketing efforts later.

Know Where They Congregate
02:41

It is well known that people are creatures of habits! This Lecture will help you ascertain your customers habits.

Worthwhile Habits To Know About Those in Your Niche
02:57

This Lecture helps you bring to focus a One-Sheet that clearly details your potential customer.

Customer Profile Example
02:18

Assignment 1
00:35
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Step #2: Study Competitors and Determine Solutions
4 Lectures 13:08
Section Introduction
01:00

Know the Strategies Your Competitors are Using and Creating Better Alternatives
04:46

Creating A Solution/Product/Service Your Customers Want!
06:54

Assignment 2
00:28
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Step #3: Create a Compelling Marketing Message
5 Lectures 19:03
Section Introduction
00:35

The Language to Use
06:34

Elevator Pitch, Writing Literature That Resonates With Your Customers
05:34

How To Develop Your Tagline
04:28

Assignment 3,4,5.
01:52
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Step #4: Determine Your Marketing Medium & Budget
5 Lectures 28:50
Section Introduction
00:38

Top Marketing Mediums To Use
09:25

How to Use Strategic Partners; Public Speaking & Referals
08:42

Develop An Annual Budget and Tracking Results
09:16

Assignment 6,7.
00:49
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Step #5: Determine Your Top Goals
4 Lectures 20:48
Section Introduction
00:44

How Successful Startups Get More Customers
09:01

6 Smart Ways To Retain Your Existing Customers
09:41

Assignment 8, 9.
01:22
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Resources
2 Lectures 06:17
Quick Reference Guide
1 page

How To Reactivate an Old List
06:17
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Bonus Lectures
1 Lecture 01:01
All My Udemy Courses For ...
01:01
About the Instructor
Boomy Tokan
4.0 Average rating
458 Reviews
39,827 Students
25 Courses
Startup Consultant.

I strongly believe in the fact that people need to know their deepest interests to be able to function in their unique gifts and chosen areas. They should indeed develop all these gifts and become an expert in that space. This way, they fulfil their dreams and also serve a lot of people.

Benefits of Working with Me

By working with me, you will be obtaining a lot of impressive benefits in the long run that are as follows:

- Help you discover and package your abilities and gifts into a sellable service or product.

- Opportunity to turn your hobby into a business

- Help you identify any limiting factors & teach you how to overcome them

- Give you all essential things in starting a “dream business”

- Show you ways on how to best manage and discipline yourself to be able to succeed

- Allow you to become more productive - Save more money and time

In this regard, I have set up this Udemy Page to introduce some of the best courses that can help new start-ups and 1st time Entrepreneurs.

Thus, they can fully uncover the step-by-step process to be able to start and run successful businesses. For those who have spent their years of being employed, they can also increase their value in the workplace.

As I once mentioned, I have those courses introduced to be simple and with actionable content. The impressive thing is that the courses have no fluff. Thus, these can help you save time and cut your learning curve and fast track your development, your value and your income.

By enrolling in one of the courses I introduced today, you can be on your way to turning your start up dream into a reality. There is no way that you will not benefit from a course as I intentionally design it just for you.

I believe that it is about time to get focused in business and overcome all those limiting beliefs and factors. These are the barrier that lets you not achieve what you want to achieve in life. Therefore, choose to be in a different path and choose to be more productive.

I am Boomy Tokan, a Udemy Premium Instructor, a speaker, a small business consultant and an author of five business books. I have helped over one-thousand enterprises before from the idea stage down to the start-up. I had obtained an honours degree in business and finance from Greenwich University.

I worked over ten-thousand training hours and I regularly give talks to budding entrepreneurs about beginning and operating their high-performance businesses. Being the founder of Start your Own Business Academy, rest assured that you will be provided with cutting edge information about the process of starting your own business.

In the past few years, I have helped small businesses in raising money for their specific ventures. My experience and my knowledge on writing and presenting business plans are commendable. Even my understanding of the ways to raise finance has proved to be a benefit for a lot of people!

A Udemy Premium Instructor. Here is one of the many 5 Star Reviews:

The Best Yet

I am reluctant to say a course is the best on Udemy because there are so many different courses covering many different subjects approaches etc. OK. Well for this course i am going to put discernment before my principle ! This course is probably the best course on Udemy..phew there i said it ! why? Because it covers the fundamentals of life of growth in very simple step by step way. A lot of common sense here..but don't sniff at that...commons sense is not very common. And to find a teacher of this calibre who has a way of making you sweat: (and smile) Truly a gift what a heaven sent course this is - by Paul Soffe,

What can I do help you reach your goals? Take one of my courses today to find out!

Violet James
4.3 Average rating
12 Reviews
2,224 Students
1 Course
Marketing & Business Consultant, Best-selling Author, Artist

Violet James, MSM is an entrepreneur, marketing and business manager,International best-selling author, award-winning web designer, and artist. She has over 20 years experience in business consulting, marketing and management.