5 Essential Social Media Trends for Micro Businesses
3.9 (16 ratings)
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5 Essential Social Media Trends for Micro Businesses

Learn what's hot in social media marketing and how to tap into these trends in your micro business (0-9 employees)
3.9 (16 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
1,690 students enrolled
Created by Helen Lindop
Last updated 6/2015
English
Current price: $10 Original price: $20 Discount: 50% off
5 hours left at this price!
30-Day Money-Back Guarantee
Includes:
  • 39 mins on-demand video
  • 2 Articles
  • 1 Supplemental Resource
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Be able to implement the five key trends in your micro business quickly and easily
  • Know the five key trends in social media marketing for micro businesses and understand why they are important
View Curriculum
Requirements
  • No particular software is required although this course suggests some free and inexpensive tools that you may wish to explore.
Description

"I wish I had seen this video before I put my advert out of Facebook as she would have saved me money, which when you are a small business every penny counts" - Joan W

Too busy running your micro business to keep up with what's working now in social media marketing?

As a micro business owner you're responsible for everything in your business so it's hard to keep up with what works in social media marketing. It really is crucial that you keep up to date so that you don't waste precious time on strategies that no longer work.

That's why I've put together five quick videos explaining what you need to know about these trends, plus a handy PDF that you can print off and use as you implement what you've learned in the course.

In this quick course you'll discover:

  • The 5 essential trends in social media
  • The reasons why you must to stay on top of these trends
  • 12 quick and easy tactics for implementing them in your business

Take this course now and start implementing these strategies today!

(Last updated December 2015)

Who is the target audience?
  • This course is for micro business owners (businesses with 0-9 employees) who know how to use at least one social media platform, for example Twitter or Facebook.
  • Some experience or knowledge of using social media marketing in your business is an advantage, but not essential.
  • This course is probably not for you if you work in a digital marketing agency or a company with ten or more employees.
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Curriculum For This Course
12 Lectures
01:00:51
+
Introduction
3 Lectures 07:53

Why social media is different for micro businesses (and why I love them so much!)

Preview 05:48


Some suggestions on how to get the most from this course

How to get the most from this course
00:38
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The five essential social media trends
5 Lectures 29:46

Understand why visual marketing is such a big trend right now and discover some tactics for tap into it in your microbusiness

Preview 06:02

Find out why you should be using video marketing and discover some tactics for tap into it in your microbusiness

Trend two: Stand out from the crowd with video marketing
06:57

Find out just how big mobile marketing really is and how your microbusiness can tap into this trend.

Trend three: Be everywhere with mobile marketing
04:41

Understand why social media advertising is so important right now and discover the secret to getting a return on your ad budget

Trend four: Spend a little to make a lot more with paid advertising
05:55

Email marketing works! Discover why it should be the hub of your social media marketing and what you need to do next to make that happen.

Trend five: Build a rock-solid foundation with email marketing
06:11
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Conclusion and extra material
4 Lectures 02:09
Review of the five essential social media trends
01:22

Video slides in PDF format
21 pages

If you've enjoyed this course I'd be very grateful if you could leave a review - thanks!

Help more people find this course... please leave a review!
00:29

Congratulations!
00:18
About the Instructor
Helen Lindop
4.3 Average rating
64 Reviews
2,050 Students
4 Courses
Online business trainer and author

Hi there, I help small businesses teach what they know with video!

I've been a trainer for over fifteen years. For most of that time I created and delivered software training in education, health and customer relationship management - both face to face and online.

In 2009 I created Business Plus Baby, a website for ambitious mothers of young children who own businesses so they can balance career and motherhood on their own terms. I also co-wrote the book 'Start a Family Friendly Business: 129 Brilliant Business Ideas For Mums'.

I learned a lot about blogging, social media, SEO, email marketing and everything else I needed to understand to run a successful website. A few years later, creating online courses and tutorials really took off so I was able to use my training skills and experience to help small business share what they know in content videos, courses and memberships.

I also produce done-for-you courses and record voiceovers for those people who don't want to make their own content.

I have a postgraduate certificate in education plus a postgraduate diploma in training and development as well as a bachelor's degree in physics.