Building a eCommerce Startup in 4 Hours [Livestream]
4.3 (11 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
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Building a eCommerce Startup in 4 Hours [Livestream]

Watch me build an ecommerce website from idea to launch and then marketing it all in 4 realtime hours
4.3 (11 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
1,123 students enrolled
Created by Michael Krynski
Last updated 3/2017
Current price: $10 Original price: $50 Discount: 80% off
30-Day Money-Back Guarantee
  • 3 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • How to build and launch an ecommerce startup
  • How to troubleshoot problems that arise during the development process
  • How to create initial marketing materials for a startup
  • How to create to marketing landing pages to collect emails
View Curriculum
  • Have an entrepreneurial spirit
  • Interested in building startups
  • Have an interest in digital marketing

In this course you will learn to 

  • build an Wordpress ecommerce website from start to finish
  • troubleshoot problems that arise during development
  • learn answers to questions asked by thousands watching the build
  • create initial marketing materials for your startup
  • find your first backlinks and do competitor analysis

This is one of the most unique courses on Udemy because you will join me while I build an complete ecommerce website and troubleshoot all the problems and concerns that arise during the development process. In no other course will you see an unedited view of exactly what the development process looks like. 

The original livestream on YouTube had 10k viewers during broadcast watching me as I built an entire ecommerce startup in 4 hours, I started with just an idea and built out an entire ecommerce startup. I start by buying a domain, designing a logo, installing software, buying a theme, editing the theme, creating product pages and then creating initial marketing materials and finding backlinks all in 4 hours! I've edited the original 4.5 hours of video into 3.5 hours of jammed packed material with practical web development and digital marketing information.

Watch and follow me as I complete each process and troubleshoot the problems that arise during the livestream. 

This livestream was done for the popular entrepreneur forum on Reddit (/r/entrepreneur). 

Check out my other course (Digital Marketing 201: Multi-million Dollar Tips & Tricks) to go beyond the basics discussed in this course and begin to supercharge your digital marketing strategies. 

Who is the target audience?
  • This course is for any inspiring entrepreneur or person interested in building ecommerce sites and marketing them.
  • Students want to get a real-life look into the development process
  • Students looking to get real-world practical advice on how to market your website after launch
Curriculum For This Course
23 Lectures
1 Lecture 02:55

I introduce myself and talk about what our ecommerce startup will sell (The Christmas Pickle) and explain what the upcoming livestream will cover. 

Preview 02:55
Web Development
13 Lectures 01:48:59

Connecting our domain to our hosting server by updating DNS records on our domain registrar

Preview 02:48

Installing Wordpress via cPanel on our hosting account

Preview 04:11

Finding a suitable premium Wordpress theme to purchase 

Preview 07:43

Uploading the theme we just purchased while creating a new site in Adobe Dreamweaver

Uploading & Activating Theme

Installing all recommended plugins, including Woocommerce.

Installing Plugins and Setting up Woocommerce

Initial setup up our product pages

Setting Up Product Page

Setting up the Wordpress theme and troubleshooting on how to import sample content to make the theme look like the demo theme. 

Setting Up Theme & Importing Sample Content

Editing the product images in Fireworks and reviewing the artwork that we purchased beforehand

Editing Images

Creating the logo in Adobe Fireworks

Creating a logo

Exploring and editing the wordpress theme settings and setting up our logo to be a favicon.

Editing our Wordpress theme and creating a favicon

Setting up the Woocommerce product pages and troubleshooting an error with the product pages not showing.

Editing our product pages and livestream Q&A

Continuing to edit the products pages with all revelant information and creating the first descriptions and ad copy for the Christmas Pickle product.

Filling out our product pages with unique descriptions and product information

Installing a plugin to collect emails on our frontpage while our website is under construction

Install Plugin for Landing Page to Collect Emails Before Launch
8 Lectures 01:17:02

Creating a HTML marketing landing page to focus our marketing efforts around that will collects emails

Creating a HTML marketing page on web editor

Editing and customizing images and other aspects of the marketing page

Setting up the HTML marketing page

Creating a subfolder on our domain and host and uploading and editing the HTML marketing page we created in the last lecture. 

Creating subfolder and uploading the HTML files

Editing the HTML to include the correct backgrounds, links and other technical aspects of the HTML code. 

Editing the HTML of the marketing page in Dreamweaver

Adding our site to Webmaster Tools so it gets found by Google right away

Adding your new site to Webmaster Tools

Creating a new email address in cPanel

Creating a new email address

Creating a twitter profile and getting a link via our profile

Creating a Twitter account

Finding our first backlinks by researching our competitors

Finding your first backlinks
Final Observations
1 Lecture 02:54

Final thoughts about the last 4 hours of the livestream

Final Thoughts
About the Instructor
Michael Krynski
3.9 Average rating
34 Reviews
1,585 Students
2 Courses
Digital Marketing Expert - M.S. in eCommerce

Michael reaches hundred's of millions people each year through SEO and other digital marketing techniques for his own properties and on behalf of his clients. He has  his Master's in Computer Science & eCommerce and owns one of Moz's top organic content on the internet that creates over a million dollars worth of passive income every year.