3-2-1 Branding: Step by step Guide to Building your Brand
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3-2-1 Branding: Step by step Guide to Building your Brand

personal and business video branding techniques to spread your message, your brand and your business
0.0 (0 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
2 students enrolled
Created by Emily Anne
Last updated 6/2017
English
Price: $100
30-Day Money-Back Guarantee
Includes:
  • 1 hour on-demand video
  • 38 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Students will know exactly who they are in their business and have a clear understanding of their brand.
View Curriculum
Requirements
  • You should have at least an idea of what your business will be
Description

  DOES ANY OF THIS SOUND FAMILIAR? 


       Frustrated with not being herd on social media. You post pretty pictures on Instagram and Facebook but no one really seems to know you and you don't really know them either.

    

  Unsure of how to use video to share your message. You know video is a great platform to get people to know, like and trust you but it's intimidating to even think about!

   

  Feeling as though you are not an expert. Your message is amazing, but your paralyzed by the fear that others are doing the same thing as you and that you may not stand out of the crowd.

   

  Wondering who to speak to and how to speak on camera. You want your message to be heard by the right people but you are unsure of how to do so on video.


      Can I afford to make amazing videos? You feel as though you need expensive equipment and a large set to post amazing videos that your audience will love, but can you afford to do that?       


Don't worry, I got you! My course 3-2-1 Branding covers all of those limiting beliefs and unanswered questions all in one place. No more scouring the internet for hours looking for answers that seem to be no where to be found because let's face it, no one has time for that nonsense! You just want answers!           


So what in the heck is included in 3-2-1 Branding?

* Over an hour of video lessons and teachings along with audio files so you can learn on the go!

* Actionable worksheets.

* LIFETIME ACCESS to all materials including updates!

* Support and feedback from likeminded students and ME of course!


But what will you learn from taking this course?

  • how to speak directly to your target audience.
  • how to overcome the fear of not being an expert and how to build your confidence while being in front of the camera.
  • How to build your own background that fits your brand.
  • What to wear on camera and my make up tips and tricks.
  • How to show confidence in your body language and where to look when speaking on camera. 


 You now have a choice to make...

  You could try to learn how to build your brand and business on video on your                                                own...which may take years and a lot of frustration and time to do.

                                                                       Or

You can let me show you step by step how to build your brand on video without the added frustration and in a shorter time!


What will you choose?


Who is the target audience?
  • Anyone who wants to learn how to create a voice on video as well as how to brand
Students Who Viewed This Course Also Viewed
Curriculum For This Course
24 Lectures
01:10:00
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How to be Successful in this Course
3 Lectures 08:12

Welcome welcome to 3-2-1 branding! In this video I give you a brief overview of what we will be learning in this course.

Preview 02:09

Your time is valuable and I want you to get the most out of this investment, I also want you to be as successful as possible! In this video I go over the keys to being successful in my course.

Preview 03:25

In this lesson, we dig into why you are doing what you are doing and begin to figure out your story behind what you are serving.

Preview 02:38
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Branding
3 Lectures 09:48

What does your brand look like? Each and every business must have a certain feel, a brand if you will. In this lesson we discover your brand and what you are putting out there.

Preview 04:15

In this lesson we discuss how to stick to who you are even if others are doing some completely different.

Unwavering Sense of Self
02:07

Self-doubt gets you no where but we all have it at some point or another in our lives. Am I good enough? Will this even work? In this lesson we go over how to eliminate self-doubt and get you on your way to creating successful video.

Eliminating Self Doubt
03:26
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Who is your Ideal Customer?
3 Lectures 07:46

Serving others is very difficult until you know exactly who it is you are talking to. In this lesson we discuss how to find the right people to talk to.

Who are you Serving?
02:38

Learning to speak in a way that speaks to others is a skill and takes some practice which we will learn in this lesson.

Speak to your Ideal Customer
02:16

Plain and simple, we cannot please everybody. In this lesson you will learn why it is necessary to learn to repel and be okay with it.

Learning to Repel
02:52
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Live Video is King
3 Lectures 10:11

Live video is the fastest and easiest way to build a relationship right now! In this lesson we live go over live video and the benefits.

Live Video Builds Relationships
01:34

Perfection is something we all want but when we chase it we end up not getting anywhere. In this lesson we will discuss overcoming our desire to be perfect.

Chasing Perfection
02:23

Ah, the fear of being on camera! In this lesson we will discuss my best practices for overcoming your filming fears and how to begin your first broadcasts!

Overcoming your Filming Fears
06:14
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DIY Filming Studio
2 Lectures 07:29

In this lesson we will discuss how to set up your background when you film.

Set the Stage
02:54

Equipment doesn't have to be expensive and some of it isn't even necessary at first! In this lesson we will discuss different types of equipment and what is needed to create your best videos.

Lights, Camera, Soundcheck
04:35
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Appearance
3 Lectures 07:31

You know the saying, "dress for the job you want, not the job you have." Well the same is true for filming. In this video we will go over how to dress on camera to not only look your best but to feel your best!

Dress to Impress
02:19

In this lesson we will discuss how to do your make up for filming videos.

Make time for Make up
02:02

There is nothing worse than filming for a few hours only to realize you had food all over you teeth and now you have to redo all the footage...In this lesson we will discuss a check list that you can refer to before you begin filming so this doesn't happen to you!

Check yourself before...you find something in your teeth
03:10
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Body Language
2 Lectures 05:47
Eye Contact
03:50

Body language is just as important as eye contact! Your body language tells your audience if you are passionate about what you are teaching, if you enjoy what you are doing and it tells a story!

Body Language
01:57
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When in Doubt Film it Out
3 Lectures 07:12

Captivate your audience with an interesting title that leaves them wanting more!

Captivate your Audience
02:47

During video, especially live video broadcasts it is extremely important to engage with your audience and let them know that you're live and you see them!

Engage with your Audience
01:48

Should you take questions during the middle of your live broadcasts? Find out in this lesson!

To take questions, or not to takes questions, that is the question
02:37
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Lights, Camera, Action
2 Lectures 06:04

Always have a game plan, always know exactly what you will be taking about and always make sure this is written down on a piece of paper not just in your phone!

Plan Ahead
03:03

I can't believe this is the very last step in 3-2-1 Branding! You are such a rockstar and I am so proud of you for going through all the lessons, implementing and engaging! Through out this course, I have given you all the tools you need to create your brand on video while also overcoming the fear of being on video, but not it's your turn to put everything you've learned to use! In this lesson we discuss implementation and what to do going forward.

Actionable Steps
03:01
About the Instructor
Emily Anne
4.3 Average rating
6 Reviews
1,044 Students
2 Courses
Entrepreneur, Educator and Girl Boss

Hey! Emily Anne here and I am so excited for you to be here and to learn a little bit more about me and what I do! I wanted to give a little bit of background and shed some light on what I do and I chose to go down this route.

Let's start with the easy stuff. Hi, my name is Emily (*hi emily*) <--- *that's you saying hello and being polite* and I am a bit sarcastic! No, but seriously, hello my name is Emily but on all of my social media platforms you will see me as Emily Anne. I am 25 years old, I am an entrepreneur and an educator. My greatest passion in life to share my answers with others and help them to build their dream lives.

To give you some background, my dad owns his own business as well, so as a child I grew up seeing him making his own hours, working from home and I knew I always wanted to do that some day. I was always worked just normal jobs with long hours and not great pay and I was never fulfilled. I felt like I could make a bigger impact on the world but of course, fear stopped me. What if people don't like me? What if I fail? What if my business doesn't work? You get the gist. Fear was and still is something I deal with and I think we all deal with which is why my first business didn't take off.

I'm just going to be honest here, I started a business that everyone else was doing because I thought it would be easy. I didn't think I'd have to work too hard to make money and I was extremely naive. Not to mention, I had zero business experience or knowledge. Although that business wasn't successful, I didn't give up. I'm the type of person that has a million and one ideas in a span of an hour so naturally, I tried other ideas.

Throughout all these unsuccessful attempts I started to realize something, a theme if you will. I noticed that no matter what I did, I stayed true to myself and I stopped letting fear get in the way. These two things I learned through some business classes and of course real world experience but once I took a step back, I thought, well I'm sure other people are out there feeling the same way.

So here I am. Starting an online training business that teaches you how to overcome your fears, find that unwavering sense of self and builds a business you can be proud of. And guess what, I'm talking you along for the ride! I truly believe that knowing and loving exactly who you are goes hand in hand with business. Most of the time we are so paralyzed by the fear of what others will think, or the fear of being disliked and judged that we just never start and we never get where we wanted to go. That's what I teach and that's what I'm going to teach you.

So stick around, I've got so much planned for you and I am so excited to share everything with you!