Easy Social Media Marketing Strategies to Grow Your Business
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Easy Social Media Marketing Strategies to Grow Your Business

Increase your reach, exposure, customer base, subscribers and audience with these effective social media strategies.
4.8 (3 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
58 students enrolled
Created by Brian Gray
Last updated 4/2017
English
Curiosity Sale
Current price: $10 Original price: $20 Discount: 50% off
30-Day Money-Back Guarantee
Includes:
  • 5.5 hours on-demand video
  • 4 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Create, run and manage successful Facebook App and Timeline contests and in addition to creating other high value FB apps
  • Spy on your competition in YouTube, live stream on multiple platforms, rank your videos higher and create pro level videos for free
  • Improve ROI on paid advertising by dividing audiences and start research the right way from the start
  • Stream prerecorded videos to Facebook Live and YouTube Live streaming concurrently
  • Create a profitable digital advertising strategy that uses retargeting on multiple platforms
  • Create an actionable content marketing strategy and harness the power of free copywriting and distribution tools
  • Plus a growing library of additional social media marketing strategies, tips and hacks that work NOW!
View Curriculum
Requirements
  • This course is aimed at small businesses, affiliate marketers, digital marketers, niche blog owners and social media marketers.
  • You should have as part of your existing social media marketing plan either Video, Facebook, PPC Advertising or Blogging.
Description

Are you always working to stay one step ahead of your competition?

Do you NEED to get MORE out of your social media marketing efforts? More traffic? More engagement? Higher ROI? More profits?

In this course, I am going to show you the latest hacks, tips and strategies in the four largest and most profitable social media verticals to attack:

  1. Facebook Apps- Facebook Apps allow you to do do a lot of different things. Most people have no idea how to create FB app contests for massive lead influxes and increased organic exposure. Plus you'll learn how to make sales pages and opt-in pages (inside of FB) to increase sales and grow your list. 
  2. Video Marketing- YouTube is the #2 website in the World and it is where you can jump in front of highly targeted traffic and create laser focused audiences for your business. You are going to be able to simulcast live streams and pre-recorded videos on YouTube and Facebook live, create hungry new audiences from FB and YT videos and learn some effective video SEO hacks and a few underground spy tactics sprinkled in. 
  3. YouTube and Facebook Paid Advertising- YouTube is the #2 website in the World and the time is NOW to take advantage of LOW advertising and retargeting costs. Facebook is still the social media advertising king and can drive incredible returns and retargeting sales. You are going to love this section if you want to ramp up your paid social media marketing.
  4. Content Marketing- Learn how to improve your content.  If you know anything about social media marketing, you know that content is KING, so it's important to have as many ideas as possible for using content to engage your target audience. 


As with all of my courses, I aim to only bring you what has been battle tested in our own business so you can apply to yours. 

Remember, you are fully covered by Udemy's 30-day money back guarantee. It's in place to protect students and we love having it in place also to protect the integrity of all courses. For whatever reason, just contact Udemy and they will issue a 'no questions asked' refund. You have nothing to lose! 






Who is the target audience?
  • Those wanting to use social media marketing to help build new audiences, expand their reach online, automate their content and grow their business.
  • If you market on Facebook and aren't connecting with your audience and need an actionable retargeting and audience building plan, this course is for you.
  • If you are creating awesome blog content but struggling to get eyes on it and are wasting hours manually posting across all your properties, this course is for you.
  • If you are a growing video marketer and want more views, clicks, paid targeting and organic reach, this course is for you.
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Curriculum For This Course
35 Lectures
05:19:47
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Welcome To The Social Media Marketing Training!
2 Lectures 18:08

Welcome to the training! In this course we aim to teach you social media marketing strategies that you can apply directly to your business. We are going to cover the four main social media verticals that can have the biggest impact on your business. Whether you need more exposure, traffic or customers, you are going to pick up some easy to implement golden nuggets.

If you have any questions at all about the training, please feel free to leave questions in the discussion and we will reply asap. Thanks again and take action!

Preview 06:44

An introduction to your instructor Brian Gray

About Your Instructor
11:24
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Facebook Apps and Marketing Strategies
9 Lectures 01:40:55

Facebook Contests are a great way to engage and reward your audience, plus grow your email list.  The email list is the number one benefit of a Facebook app contest over a  Facebook timeline contest (which will be covered later in the training).  In this first strategy, you'll learn how to set up your own Facebook App contest for free (no developer skills necessary).

Tip 1: [Part 1 of 5] Create Facebook App Contests to Get Leads and Increase Fans
10:07

Facebook Contests are a great way to engage and reward your audience, plus grow your email list.  The email list is the number one benefit of a Facebook app contest over a  Facebook timeline contest (which will be covered later in the training).  In this first strategy, you'll learn how to set up your own Facebook App contest for free (no developer skills necessary).

Tip 1: [Part 2 of 5] Create Facebook App Contests to Get Leads and Increase Fans
11:45

Facebook Contests are a great way to engage and reward your audience, plus grow your email list.  The email list is the number one benefit of a Facebook app contest over a  Facebook timeline contest (which will be covered later in the training).  In this first strategy, you'll learn how to set up your own Facebook App contest for free (no developer skills necessary).

Tip 1: [Part 3 of 5] Create Facebook App Contests to Get Leads and Increase Fans
11:07

Facebook Contests are a great way to engage and reward your audience, plus grow your email list.  The email list is the number one benefit of a Facebook app contest over a  Facebook timeline contest (which will be covered later in the training).  In this first strategy, you'll learn how to set up your own Facebook App contest for free (no developer skills necessary).

Tip 1: [Part 4 of 5] Create Facebook App Contests to Get Leads and Increase Fan
18:15

Facebook Contests are a great way to engage and reward your audience, plus grow your email list.  The email list is the number one benefit of a Facebook app contest over a  Facebook timeline contest (which will be covered later in the training).  In this first strategy, you'll learn how to set up your own Facebook App contest for free (no developer skills necessary).

Tip 1: [Part 5 of 5] Create Facebook App Contests to Get Leads and Increase Fan
11:30

Another very useful and underground Facebook app is a sales page, product page or landing page.  In this lecture you'll learn how you can create your own Facebook App shop, sales page or product page for free.

Tip 2: Fast Easy Hack to Make a Sales Page or Landing Page Facebook App
10:26

You can collect leads from people before they leave your app or contest.  In this lecture you'll learn how to create popups and push notifications to capture your leads before they leave your FB app. This allows you to be front and center in-front of your audience in the future and drive highly responsive clicks to your offers and products. 

Tip 3: Add Popups and Push Notifications to Your Facebook Apps for More LEADS
07:52

Timeline contests are a great way to reward fans and get organic reach.  In this lecture you'll learn Facebook's requirements for timeline contests, as well as some ideas for timeline contests that have been proven to work. 

Preview 11:12

Learn how to promote your Facebook page, apps and contests for free. Remember that 'free' means you'll be using your time instead of money. You'll have to decide if using your time is better than using paid methods. In general, we like to use both free and paid methods for furthest reach. 

Tip 5: Free Facebook Page Promotion Strategies
08:41
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Video Marketing Shortcuts, Streaming and SEO Hacks
6 Lectures 56:42

In this tip, I'm going to show you, over-the-shoulder as I create a product video.  By the end of this tip, you'll be able to make your own professional looking videos.

Tip 6: [Part 1 of 2] Super Easy Shortcut to Creating Professional Videos
13:36

In this tip, I'm going to show you, over-the-shoulder as I create a product video.  By the end of this tip, you'll be able to make your own professional looking videos.

Tip 6: [Part 2 of 2] Super Easy Shortcut to Creating Professional Videos
11:01

Both Facebook and YouTube tend to give more organic reach to videos that are streamed live. In this lecture you'll learn how you can stream pre-recorded videos to Facebook Live or YouTube Live for free. Then you'll learn an easy way to stream pre-recorded videos to both of them at the same time. The live streaming trend continues to grow and NOW is the time to start!

Tip 7: Easy, Free Way to Stream Pre-Recorded Videos to Facebook & YouTube Live
11:32

It's always nice to be able to see what the top ranking videos are doing in order to rank. In this lecture you'll learn a free way to spy on any video on YouTube to see what tags they're using, how many referral links they have, how many embeds, social shares and other crucial ranking factors. Once you know how to use this information to your advantage, you can step in-front of high volume keywords and titles. 

Tip 8: Spy on Your Competition's YouTube Videos
05:18

Some easy to do and most importantly...easy to remember steps to take when uploading and optimizing your videos that can help your videos rank higher in YouTube search, get more views from related videos and grow your brand's channel. 

Tip 9: Easy Video SEO Hacks for Higher Search Engine Rankings and MORE Views
11:04

Facebook video optimization will help you get more 'reach' on your videos for a higher view count and larger audience creation. These are simple, take minutes and can help your videos get see before your competitions. 

Tip 10: Video Optimization For Facebook
04:11
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Paid Advertising Stealth Strategies on Facebook and Youtube
5 Lectures 01:14:50

Before running ANY paid ads on Facebook, it's CRUCIAL that you dig into your audience research. This will lead to higher conversions, a higher ROI and your experience a higher CTR and lower ad costs. 

Tip 11: How to do PROPER Audience Research Before Starting Your Ads
11:11

In this lecture, you are going to get two methods to get a higher ROI on your paid ads. These are about narrowing your ads audience and only marketing to people that have not bought. It can take multiple exposures to your product before a visitor buys. Using retargeting ads in the fashion you are going to learn can bring 30-50% more sales from the same audiences.

Tip 12: Simple Tricks to Improve ROI on Paid Advertising
14:37

Retargeting audiences created from Facebook and YouTube video views are highly valuable to us. You don't even have to be spending money on ads at the moment but be smart and build your audiences now. Once you are ready to advertise, you'll have a ready built audience to market to that have already been exposed to your videos. 

Tip 13: Retarget Facebook and YouTube Video View Audiences
13:27

Tip 14: [Part 1 of 2] Profitable Ad Strategy Blueprint
19:55

Tip 14: [Part 2 of 2] Profitable Ad Strategy Blueprint
15:40
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Content Hacks and Strategies
12 Lectures 01:06:01

It's easier to gain traction if you go where the traction already is. Use these sites to find trending and HOT content that you can use to drive your own social media engagement and content authority. 

Tip 15: Using Google Trends and Google Alerts for HOT Content Creation Ideas
07:28

If you are putting in the effort to create great content for your audiences, it only makes sense to distribute your blog content to all your social media properties as well. There are paid platforms that will do this for you but just do what we do...a free service that allows unlimited accounts and posting. You'll love it!

Tip 16: Automate Your Content Posting for Free
07:13

Make your images come to life by creating a cinemagraph.  Cinemagraphs get more engagement than a image and are easier to make than a full video. 

Tip 17: How to Create Cinemagraphs for Free
05:30

Headlines drive eyeballs and clicks...plain and simple. Let your great content be seen by using these free platforms that will generate and analyze your headlines to maximize viewer and visitor clicks and emotion. 

Tip 18: Hacks to Come Up With High Engagement Headlines
08:01

Link tracking and link cloaking are two ways we increase profits on our social media sites. Link tracking allows you to know where your profitable visitors are coming from and then scale up your efforts there. Link cloaking allows you to market affiliate products on properties that otherwise wouldn't allow the link. Slightly 'grey hat' and we suggest you use with caution. Those that do can benefit greatly. 

Tip 19: Use Link Tracking to Track Conversions From All Your Traffic Sources
07:37

This type of blog post is an easy way to provide your readers with statistics in your niche and be an authority resource for them. The posts are simple to create and have SEO benefits and allow you to build relationships with authority sites related to you. Check out the live examples from authority sites for inspiration.

Tip 20: Intro- Create Content That Engages Your Audience
04:43

This type of blog post is an easy way to provide your readers with statistics in your niche and be an authority resource for them. The posts are simple to create and have SEO benefits and allow you to build relationships with authority sites related to you. Check out the live examples from authority sites for inspiration.

Tip 20: Part 1 of 6- Easy Way To Gain Traction & Provide Value To Subscribers
04:08

You've likely seen this type of blog post and for good reason. It's a win for yourself, your readers and builds relationships that can leverage traffic from some of the biggest sites in your niche. Get traffic and loyalty at the same time! This is a post that takes a little longer to create but you don't have to do any writing. Perfect!

Tip 20: Part 2 of 6- A WIN-WIN For Your Subscribers & Niche Authority Movers
03:52

You can drive massive amounts of traffic with this blog post style and there are multiple ways to get it done. Leverage the audiences and knowledge of others to associate your blog on their level and grow your site.

Tip 20: Part 3 of 6- Instant Authority By Association With This Blog Post Style
04:23

This is a really simple method to create trending blog post content leveraging other sites and providing a massive SEO and value benefit to your subscribers and readers.

Tip 20: Part 4 of 6- Share Other People's Content For Traffic & Rankings
05:48

This style of blog post is becoming more and more popular and for good reason! Leverage the number three site in the world for unlimited popular content in your niche and drive traffic, backlinks and especially...grow your email list and pixel audience!

Tip 20: Part 5 of 6- Leverage The Number Three Website In The World
04:08

This type of post is growing in popularity and perfect for also turning into a video for even more traffic and shares. The work is already done for you so it's as simple as copying and pasting into your blog post and adding some links.

Tip 20: Part 6 of 6- Reader's Love These Posts & The Work Is Done For Your Alrea
03:10
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Congrats! You've Completed the Training
1 Lecture 03:11

Congrats! You've made it to the end of the training. Make sure to download your bonus content and resource doc. Remember, if you have any questions at all about the training or a suggestion to improve, please feel free to let us know. We are here to help!

Your Bonus Content & Resources
03:11
About the Instructor
Brian Gray
4.4 Average rating
638 Reviews
6,737 Students
19 Courses
Digital Marketer and Entrepreneur

I love digital marketing and everything that comes with it.  

 I'm partner of a successful digital marketing agency and I've done work for  EU, UN, World Vision, Hennessy, Vespa, Corona Extra, Krispy Kreme, Canon and Hyundai (just to name a few).

I was in the education sector for over 13 years, and I loved it, but then transitioned into digital marketing and eCommerce (more freedom when you work online). I realized I didn't want to give up teaching, so I decided to teach online. 

So, you've come to the right place if you want to learn:

 Facebook Marketing

How to Set up a Profitable Online Sales Funnel

 How to Increase Traffic and Conversions

How to Set up a Social Media Marketing Agency (from home)

How to Use Retargeting and Remarketing to Increase Conversions

How to Do YouTube Paid Advertising

How to Create Facebook Apps For Clients (or your own business)

All courses have a 30 Day Money Back Guarantee, so it means no risk to you.  


The Life of Brian

It's a pretty long and crazy story, but since brevity is the soul of wit, I will be brief. I'm from the US, but I've lived most of my life overseas. I've lived in Chad, Kenya, France, Japan, Guam, China, Thailand, Cambodia and Armenia.  I love traveling, learning, exploring, teaching, reading, writing, philosophy, philanthropy, snowboarding, tennis, chess, soccer, all beach/water sports, music and family & friends (that is a very abbreviated list).  I work from home which means I get to spend more time with my wife and son, and I get to blast heavy metal all day.  It's a great life.