Being smart with your marketing ensures the success of your business by attracting more customers, and keeping them coming back.
In this course you will learn how to;
...and much more.
The 'How to Get Free Publicity for Your Small Business' course is a basic introduction to the 10 steps to getting valuable media attention for your business without forking out a ton of cash. It is structured as a video presentation.
Learn what is possible with regard to free publicity for your small business
In this lecture, you will learn how to go about finding and managing media contacts for your business.
Getting free publicity for your business is all about the approach. The right approach will get you more media. But you must lose the fear.
Learn what happens when you are open about the possibilities for getting tons of free media for your business. Ask and you shall receive.
Learn which social media vehicles are right for your business.
Your business doesn't need to utilize every social media platform to get media attention. This lecture pinpoints which are likely best for your business.
How does the public, and more to the point, the media see your business? Do you have all the right pieces in place? Are you easy to find? Learn to polish your online persona in this lecture.
Now that you know which tools you should be using, here's how you should be using them...
These are the two best tools if you want to get free publicity for your small business, regardless of what else you're using.
How do you access the various publications and their writers online? Here's how...
Going over the steps of getting free publicity for your small business one more time.
Debbie Burgin specializes in presentation and media coaching, and creating marketing strategies for small businesses, authors and successful entrepreneurs whose work has passion and heart. She has worked with business owners of many sizes, as well as award winning television producers, and directors. Debbie and her business(es) have been featured or quoted on TV and in various magazines including HELLO, Woman's Day, Ebony Magazine, The Huffington Post and more. She is also a regular contributor to The Huffington Post.