I am a freelance graphic designer with 20 years experience working in the Graphic Design industry. This consists of working for 10 years full time for design agencies, to becoming director of a small design agency and then finally freelancing for the last 8 years.
You can see examples of my design work here
My work consists of mainly design for print including - logos/corporate identity, packaging design, brochures and posters and exhibition design. I have also blogged for several years on the subject of graphic design www.graphicdesignblog.co.uk
I have created a course to go step by step through the process of logo design, which includes showing a briefing taking place on Skype through to how to generate ideas to the final logo. It also includes advice on quoting for design.
You will learn:
You will also learn the more practical side of logo design, how to quote for a project and things to be aware of.
This course also includes a bonus 60pg ebook guide of how to design a logo including warm up exercises and sample logo project.
A 61 page downloadable pdf ebook with warm up exercises and sample logo design project.
On the request of a couple of students who were struggling with mind mapping I have put a couple of extra videos on my blog. You can find them at http://nobulldesignschool.com
Please also see the PDF files which includes an example of a logo design quote and further information to help you.
One of the students requested the logo positioning file. You will find it here saved down to Illustrator CS3 which will hopefully be accessible to most people. I have changed the font to Arial as most people will have it on their system. This is only a very rough guide, you will want to vary type sizes and size of the icon depending on the logo you are creating.
A sample ficticious logo design brief for an App Creation Company for practice
This course was easy to follow and understand. Tara makes it super simple and breaks everything down. I actually took a logo design course in college that was less organized and more confusing. You leave understanding how to come up with logo ideas and ways to implement them into your designs. Take this course! Thanks Tara!
I often need things to be explained step-by-step until I get the hang of it. A bunch of these videos aren't even a minute long so I wondered if they would just be rushed through and skipping a lot of important practical steps. But nope! This is a very practical guide to getting started with logo design and the teacher is very smart and creative. Great course! :)
Please let me know how to download/view the eBook. When the "lecture comes up, it says, "unrecognizable format", and there is no option for download.
I am a beginner at Illustrator, interested in creating logos. This course does a great job of introducing the program and explaining how to create logos. It is well taught. I definitely feel a LOT more confident after watching this course. Thank you!!!
It's not common to see instructor share their workflow. Tara does a great job showing the process she uses to: - gather client requirements - come up with ideas - sketching - designing logo concepts with Illustrator - presenting to client for feedback - revisions Highly recommended for those interested in understanding how designers work and be able to design logos for one's own projects.