
A global view of what we will be covering in the first section of the course.
The main reasons why your business needs a solid presence on Facebook.
A detailed example of how facebook allows extremely accurate demogrphics targeting.
What is the state of mind of your audience when going to facebook, also you have an external link with a social media campaign aimed at entertaining that got phenomenal results.
The ideal time to start your social media is now. Also in the resources section you have a link with the facebook page of the client I talked about.
On all the strategy you need to put some structure and this is where I show you how to do just that.
Last video where we talk about facebook marketing, starting section 2 we will both get our hands dirty and create from scratch an actual page.
A video targeted at those who are non familiar at all with creating a company page. You have a link to the landing page for creating your facebook page in the resources section.
Taking the basic page creation to the next level. Adding a custom design and also going into more detail with all the page info. In the resources section you can find links to GraphicRiver (Image & graphics website) & Photoshop (Image Editing).
A presentation of the main apps that you should integrate with your webpage.Links to all the apps in the resource section and also there you will find the sample code for the Static HTML app.
This is the most complex thing I will teach, if you have any questions let me know and I will offer detailed clarifications.
In the resource section you have links to notepad++, Graphicriver and Filezilla.
A routine is essential to your success. I recommend you take this lecture extremely serious. Also you have a link in the resources section with a more detailed presentation of the Pepsi story & the talk where Elon Musk from TeslaMotors tells the USB cables story.
I detailed presentation of how you can publish content. From the basic publishing directly from Facebook to the more professional methods. Links to all the web apps recommended in the video in the Supplementary Material Section.
How to create your first Ads Campaign and what metrics to look for when optimising it.
Everything you need to know about facebook insights.
The best resources I used and recommend for video content creation.
Best image and graphics resources websites I recommend.
Top 3 books that you can read and increase your facebook marketing skills.
Outsourcing websites I recommend.
In case you're stuck at day 1 here's how to get things moving.
Dealing with annoying internet trolls.
Out of ideas? Fear not, I am here to help. Also an image with the red-bull campaign I mentioned.
How to manage a crisis the right way, because sooner or later it will happen.
My last thoughts and wishes for you, my hard working and soon to be very successful student.
Don’t you want a sure-fire method of doing Facebook Marketing?
And have a detailed plan laid out for you where you can follow tested strategies, yet at the same time do things your way?
Aren’t you tired of wasting time and money on campaigns that make you lose trust in Facebook as a business platform?
If you haven't yet dug up your Facebook treasure chest, then this course is your very own treasure map with a big red X that marks the spot.
Not familiar at all with Facebook as a business platform?
No worries, this course covers even the basics but in such a way that even Facebook veterans get some value from that section of the course.
Like you, I’m a strong believer in action, because what drove you ahead as a professional was DOING, not just LEARNING. That’s why a big chunk of this Facebook Marketing course is focused on hands-on training.
We don’t just talk the talk, we walk the walk.
Still, just to make sure you understand the psychology of this platform, initially we will cover the mindset of clients when they go on Facebook and how to create an effective marketing strategy.
And, for those of you who think can handle everything Facebook, I’ve included a lecture on how to create a custom Facebook tab with an integrated iframe where you can insert any content you want.
This type of thing is done mostly by big brands with deep pockets, but you’ll be able to do it in minutes with less than you spent last time you went out for dinner.
But let’s get back on track. I’ll give it to you straight.
But what this course beats a lot of other Facebook marketing courses at is because IT'S PERSONAL.
What does that mean?
It means that depending on your own specific business needs I will offer appropriate advice.
So if you are not sure how a specific section applies to your Facebook campaign, just ask me in the discussion section of the course or personally email me (you’ll have my full contact info once becoming a student).
So you not only get professional training, but 1on1 Facebook marketing coaching as well. And the average hourly rate of advertising agencies ($150+) is higher than the entire course itself.
And unlike when dealing with an agency where most of the time it’s just a transaction. I have all the interest in the world for you to succeed with the advice I share.
What better marketing can I get than a student saying my course helped him/her to get where they wanted.
You can’t beat that!
And that’s my goal as an author here on Udemy, to guide people into achieving their desired goal, in this case, create and manage successful campaigns on Facebook.
Udemy offers a 30 day money back guarantee. No questions asked. So what are you really risking?
And besides, the thousands of students that took my courses and gave great reviews can’t all be wrong?
And in case if it’s any value to you, what I want, as your coach, in this journey through Social Media Marketing is:
To see a smug look on your face for reaching pro level at Facebook marketing and create campaigns that ROCK.
And knowing that from your success, maybe 0.1% is my contribution, will give me a similar smug ;)
So my message to you is simple.
Because as you already know “the universe rewards action, not thought.”